200 articles
The Taoyuan City Government introduced the 'TAB New Taoyuan Arterial Bus' featuring 12 routes to enhance public transit. From May 1 to September 30, passengers can collect points via LINE for a chance to win trips to Disneyland, while new routes offer free rides with a Citizen Card during the trial.
The Ministry of Transportation and Communications (MOTC) is launching various promotions with 12 counties and cities and two railway companies to celebrate World Public Transport Day. These include free rides on the Happy Bus in May, a 10% point bonus for High-Speed Rail weekday members, and double points for Taiwan Railways Administration weekday tickets for five days. Additionally, MOTC will launch a green transportation service platform in June to visualize individual carbon reduction efforts.
New Taipei City Government has increased its budget for heat hazard prevention facility subsidies to NT$3 million and included workers without fixed employers as eligible recipients. Subsidies cover personal protective equipment (like cooling vests or water-cooled vests), outdoor cooling facilities (such as misting systems, sunshades, and water-cooled fans), and heat hazard technology disaster prevention equipment (like heat hazard detection and warning devices). Approximately 800 outdoor workers are expected to benefit.
The smartphone cooking game "Usamaru Kitchen" will hold a limited-time stage for the latter half of April starting from Wednesday, April 15, 2026. New outfits "Cooking Usako" and re-released outfits "Otoboke Enji" can be obtained. Login bonuses offering seasonal ingredients and campaign tickets will also be held simultaneously.
The Ministry of Agriculture, Forestry and Fisheries (MAFF) is launching the 3rd "Green Strategy Student Challenge," inviting high school and university students to submit environmental initiatives related to the "Green Food System Strategy." The challenge includes regional and national competitions, with registration open from April 15 to July 31, 2026, and activity reports due by November 23, 2026. Outstanding projects will be recognized with awards, including the special "GREEN×EXPO 2027 Award."
Nico Nico is offering unlimited viewing for a total of 32 titles, including 13 new anime series, for its Premium members. The selection features popular titles like "Atelier of Witch Hat", "NEEDY GIRL OVERDOSE", and "Re:ZERO -Starting Life in Another World- Season 4".
WHG Hotels is launching its first collaboration with Kumamoto Prefecture and Kumamon, titled "Kumamon is on a Business Trip to WHG Hotels!". This event, running from May 18 to June 30, 2026, features special "work mode" themed collaboration rooms in Tokyo, Osaka, and Sendai, along with a breakfast buffet at all 28 WHG hotel locations highlighting Kumamoto's culinary delights. The collaboration aims to promote Kumamoto's attractions and culture across Japan.
Japan's largest live streaming app, '17LIVE', is holding its first collaboration event with the globally popular healing character 'Alpacasso', titled 'Alpacasso ~It's Come to 17LIVE!~', from April 15 to April 29, 2026. The event invites all 17LIVE users to participate by sending Alpacasso-themed gifts, with exclusive digital prizes and merchandise available for top participants.
Toyota Motor Corporation is launching the 'Immerse Yourself in the Best Seat. -MEET YOUR FLAGSHIP CAMPAIGN-' from April 15 to August 9, 2026. By participating in a survey at Toyota dealerships, customers can enter a lottery where a total of 1,000 people will win prizes like trips and gourmet items. Special prizes are available for those who test-drive one of the four Crown models.
Coca-Cola Bottlers Japan Inc. donated 34,864 cases of products in fiscal year 2025 to food banks across 20 prefectures, continuing its initiative started in April 2016. The company aims to expand its reach to 100% of prefectures by 2035, leveraging its logistics network and S&OP process to donate surplus inventory and reduce food loss.
Nequino Inc.'s "toreluna" service has donated menstrual pads to Sapporo Ryukoku High School as part of its "1minute,1napkin" project, which delivers pads based on ad views on Toreluna units. This initiative, in partnership with JOICFP, aims to promote menstrual health education and ensure access to pads in schools and disaster-affected areas. Toreluna is a service providing free menstrual pads in toilet stalls, funded by advertising revenue.
Relic Inc., a business co-creation company, has announced the start of applications for demonstration projects for Toyama Prefecture's "Digi-PoC TOYAMA" program, for which it serves as the operating entity. The program, which aims to solve regional issues using digital technology, is seeking projects under six themes and will provide up to 5 million JPY in funding per selected project. Informational briefings will be held in both Toyama and Tokyo in April.
To mark its first year at Matsuzakaya Nagoya, the brand is launching the 'Morning Bear Series' featuring Nagoya's breakfast culture. Exclusive items include bear-patterned loungewear and a special 'An-Butter Crepe' at the associated cafe.
Singer Shinhama Leon launched his membership-based digital content service 'DigiLeon' on April 15, 2026. The service offers exclusive content such as galleries, movies, live streams, stamp rallies, and birthday messages. It is available for ¥440 per month or ¥4,840 annually.
Schick Japan has launched the "Skin Care Project" to address skin problems caused by shaving and promote proper shaving habits. The project aims to educate consumers on the importance of using shaving cream and proper techniques to prevent issues like razor burn and skin irritation, transforming shaving into a skin care routine.
A collaboration between DJ OSSHY and Maclw Co., Ltd. (FLAMINGO) has resulted in the release of an original cane made of lightweight magnesium alloy. The Mother's Day and Father's Day campaign includes gift wrapping with a DJ OSSHY original message card and an invitation to the 'Silver Disco®' event. The price is ¥13,860 (tax included).
Utsunomiya University Admission Specialty School, a coaching service specializing in Utsunomiya University entrance exams, is offering a 20% discount on monthly tuition for the first two months. The campaign is available until April 30, 2026, and features personalized roadmap designs and weekly progress management.
Recochoku has announced its "Breakthrough 2026.4" artists, selecting two promising new acts each month. For April 2026, the chosen artists are Monaki, a four-member male vocal group produced by Kazuyoshi Sakai of Junretsu, and Retro My Girl!!, an Osaka-based three-piece rock band discovered through the Eggs/Eggs Pass platform. Recochoku actively supports these artists through various promotions, including features on their download site, playlists on dHits, and social media outreach.
The learning media 'Nihon no Shikaku Kentei,' operated by CBT Solutions Inc., is holding a 'Study Support Present Campaign' from April 15 to May 20, 2026. The campaign offers 20 types of prizes, totaling 80 items, including luxury accommodation, magnetic necklaces, and self-care appliances, to support learners.
Marvel Games and NetEase Games announced the second half of "Marvel Rivals" Season 7.5, "The Hunt Begins," starting April 17. This update introduces the new hero Black Cat, a new PvE mode called "Bloodhunt" on April 23, and the return of the "Hellfire Gala 2026" event with new costumes and community voting. Additionally, a new team-up ability "Lucky Loan" and PC optimization with a separate high-resolution texture pack DLC are included.
Keio Plaza Hotel Sapporo is celebrating its 44th anniversary in May 2026 with a special campaign. This includes a 10% OFF coupon for bookings on their official site and special accommodation plans commemorating the 1st anniversary of their renovated Plaza Floor. The hotel's restaurants will also feature limited-time menus with seasonal Hokkaido ingredients, and a model course for enjoying Sapporo in May is provided.
Starting April 22, Freshness Burger will offer 'Frozen Fruit Lemonade Sodas' made with real frozen fruit chunks, alongside its popular coriander-loaded chicken burger series.
Hoshinoya Kyoto will offer the "Oku-Arashiyama Cooling Summer Stay" program from July 1 to August 31, 2026. In a location naturally up to 4.9°C cooler than the city center, guests can enjoy special meals and activities designed to provide a refreshing escape from the summer heat, inspired by the wisdom of Heian-era aristocrats.
BAKE INC. will launch a limited-time shop for its new tea-themed confectionery brand 'TeaDrop.' at Hankyu Umeda Main Store from April 29 to May 5, 2026.
Monster Energy is holding a campaign from April 15 to May 15, 2026, to win tickets to 'FUJI ROCK FESTIVAL '26' and other prizes. Participants can enter by ordering Monster Energy drinks at participating venues and answering a survey. Prizes include 1-day tickets and a Monster Gear Set.
Maxell, Ltd. will sponsor the music event 'FM802 MEET THE WORLD BEAT 2026,' to be held on May 23, 2026, at Expo Commemoration Park. As part of its branding efforts targeting younger demographics, the company will host a 'WRITE THE WORLD BEAT by Maxell' campaign at its booth, allowing attendees to write messages for performing artists. This outdoor music event has been held by FM802 since 1990.
Water Phoenix Co., Ltd. will launch a crowdfunding project on CAMPFIRE from April 16 to May 31 to port the novel ADV "Dedicated to the Worst Catastrophe Human" to Steam and add new scenarios. The goal is 1 million yen, with plans to add post-clear new scenarios (approx. 200,000 characters) and heroine voice-overs with 5 new illustrations.
New Taipei City mayoral candidates Huang Kuo-chang, Li Sichuan, and Su Chiao-hui are actively campaigning. Huang Kuo-chang announced a campus anti-drug and anti-bullying policy, emphasizing a three-tier protection system. Li Sichuan discussed industrial development with village chiefs, citing NVIDIA's relocation and the Taipei Dome's operation as examples. Su Chiao-hui joined a council candidate for a campaign photoshoot, showcasing vitality.
The "Family Memories Support Project" by the children's outing information site "Iko-yo" is holding a campaign in April to give away Huis Ten Bosch hotel accommodation tickets with 1-Day Passports to 3 groups of 12 people. The campaign aims to help families create irreplaceable memories and deepen their bonds. Huis Ten Bosch also features new attractions like the Miffy Wonder Square and Japan's first Evangelion 8K ride attraction.
Big Boy and Victoria Station will host a limited-time Fillet Steak Fair from April 23 to May 6, 2026, across 168 locations in Japan.
Gyoza no Ohsho is holding a double stamp campaign from April 16 to 30, 2026, allowing customers to earn membership cards and discount vouchers faster.
Koubou Smith Sapporo Honten, a specialty store for handmade wedding and engagement rings, has extended its popular Spring Bridal Fair until April 30, 2026, due to overwhelming demand. Customers who contract for a 3-piece set (a pair of wedding rings + an engagement ring) will receive a 15% discount on the cost of precious metals and the engagement ring's diamond. The store is highly regarded for its commitment to high-quality materials, unique projection mapping experience during creation, and hospitality featuring collaborations with famous local Sapporo establishments.
A specialized cram school for students aiming to enter Nagasaki University has announced a major rebranding with the new slogan, "The Power to Choose is the Power to Pass." The school is shifting its philosophy from a comprehensive, quantity-based approach to a strategic, quality-focused one, aiming to help 90 students pass the entrance exam by March 2027. This change involves a complete overhaul of its teaching philosophy, systems, and brand image.
Luxury Card, a premium credit card brand, has launched a premium reward campaign targeting deposit-type credit cards, in response to growing demand for high-value payments. The campaign offers points equivalent to the annual fee for new members who deposit 50 million yen or more and meet spending conditions. This initiative aims to support entrepreneurs and businesses by providing a credit card with a self-set limit of up to 99 million yen.
"Ehime University Pass," a specialized tutoring service for Ehime University, is launching a "Half-Price Enrollment Fee Campaign" until April 30, 2026, reducing the fee from ¥55,000 to ¥27,500. The service emphasizes focused learning tailored to the university's exam characteristics, with coaches supporting students to maximize their preparation time. This campaign aims to lower the entry cost for students committed to passing Ehime University.
Kimono Yamato will launch its new yukata promotion 'Yukata from Daytime 2026' starting April 25, 2026. The new visuals, set in Arimatsu, the birthplace of shibori yukata, propose diverse yukata styles while touching upon the shibori process and history. During the promotion, 'Yukata from Daytime - Yukata Style Book 2026' will be distributed at all Kimono Yamato stores, and special interviews will be released on the website. A 'Yukata Student Discount' campaign for those aged 22 and under will also be held.
Gaming accessory brand "Pixio" is launching its 13th creator collaboration, featuring an illustration by popular artist OYK for the "PX279 Wave" monitor series. A campaign offering signed PC wallpapers and acrylic boards is also running from April 15 to April 26, 2026.
Hybrid bookstore 'honto' celebrates its 14th anniversary with a major campaign from April 15 to May 31, 2026. The event features point giveaways, lotteries, and a super sale to thank over 9 million members.
OJICO, a brand by Channel Ash Inc., is holding the "Wan Wan Matsuri 2026" event from April 16 to June 30, 2026. Customers who spend ¥20,000 (tax included) or more at OJICO direct stores or online will receive a complimentary original cooler tote bag featuring the "WANKO3" design, which combines dogs with the concept of Wanko Soba.
BAR UIGEADAIL, a mysterious authentic bar in Sasazuka, Shibuya, specializing in rare single malts and distillery-limited whiskies from Scotland, has launched a crowdfunding campaign. The project aims to share these exclusive whiskies and the bar's unique adult atmosphere, which also features a blackjack table, with a wider audience. The campaign offers attractive returns such as tasting sets, distillery-named glasses, and Ardbeg merchandise, as well as unique blackjack experiences.
Spportunity Inc. is launching a crowdfunding project for the "CLARK Mountaineering Team Kilimanjaro Ascent Project Team," formed by volunteers from CLARK Memorial International High School and led by Captain Gota Miura. The project aims to raise 2.3 million JPY to cover expedition expenses for team members and educational support for local porters. Donors can receive various returns, including their names on the expedition flag, a signed flag by Honorary Principal Yuichiro Miura, original tenugui, and thank-you postcards sent from near Kilimanjaro.
The Kaohsiung City Government Tourism Bureau has launched the "Coastal Tide Travel" group tour subsidy program to boost tourism in its coastal fishing villages. Travel agencies organizing groups of 15 or more visiting designated coastal areas and dining locally can apply for a NT$4,500 transportation subsidy per group. The program runs until June 30th, with applications accepted until July 15th.
Taichung City Councilors have questioned the effectiveness of the Taichung Shopping Festival's internationalization, pointing to a gap between the city's data and its promotional claims. The city's Economic Development Bureau responded that efforts will be made to enhance foreign visitor participation and overall consumption effectiveness through improved multilingual services and collaboration with tourism resources.
The four cities of Keelung, Taipei, New Taipei, and Taoyuan announced an upgrade to their "My Carbon Reduction Passbook" policy, which will include walking as a carbon reduction metric starting in May. Participants who meet the goals will be eligible for rewards. Taipei Mayor Chiang Wan-an highlighted the policy's success, with over 480,000 participants last year, achieving 72,000 metric tons of carbon reduction. Citizens can track their progress and redeem rewards via the "Easy Wallet" app.
The Chiayi County Government has expanded its agricultural brand 'Chiayi-Yousian' to Tokyo. Following a promotion at Seibu Dome, 13 processed agricultural products are now available at three Asia Sun Market locations.
Miyachiku Online Shop has launched its 'Mother's Day Gift Special 2026' from April 15 to May 6. Customers can order premium Miyazaki Beef and pork sets at special prices with free greeting cards.
Fashion brand Yohji Yamamoto will open temporary pop-up stores at Hankyu Umeda, Sendai Mitsukoshi, and JR Kyoto Isetan from mid-April 2026. Exclusive items including printed hoodies and denim jackets will be featured.
Good Trip Express is holding a 10-day limited-time sale from April 16 to April 25, 2026, offering up to 35,000 yen off Skymark dynamic packages. The promotion covers travel through October 24, including major holiday periods, to help travelers manage costs amid rising prices.
KURAND Co., Ltd. is launching the "550,000 Plays Commemorative Sake Gacha" to celebrate a major milestone for its popular random liquor subscription service. Running from April 14 to May 13, 2026, the special event offers customers guaranteed high-value bottles and chances to win prizes, including liquor sets worth double the purchase price and gift cards. This campaign highlights the success of the customizable "gacha" model, which allows users to exclude ingredients and is backed by a taste guarantee.
WingArc1st is launching a certification campaign for 530 certified partners from May 11, 2026, to December 31, 2026, to commemorate the 30th anniversary of its digital document platform 'SVF'. The campaign offers support for SVF Professional and SVF Expert certifications, along with special merchandise valued at 5,000 JPY.
Cafe au lait specialty store 'Cafe au lait Tokyo' will begin offering the limited-time menu "Indulgent Strawberry and Cafe au Lait Afternoon" from April 15, 2026. This menu, priced at 3,980 yen (tax included), features a variety of cafe au lait-flavored sweets combined with strawberries. Guests can choose two drinks, including customizable cafe au lait, with alcoholic options available after 6 PM. Reservations are required, and it's available from 3 PM to 9 PM.
Achieve Goal Inc. has started accepting applications for its 2026 Golden Week (GW) intensive business English program, "Achieve English Camp." Held at the Kawaguchiko campus from April 26 to May 9, 2026, the program also offers a premium plan with online lessons. A special campaign provides a full waiver of the 16,500 JPY enrollment fee for the first 30 applicants.
Keio Artman Co., Ltd. will hold a 'Cosme Fair' at all Keio Artman and Artman Artman stores from April 15 to April 22, 2026. During the period, customers will receive 5 times the usual Keio Points on eligible cosmetics and health products. Popular recovery wear is also included in the 5x point offer.
Horin Love Books, operated by TORICO Inc., is holding a campaign to commemorate the release of Fu Aikawa's latest comic, 'It's You I Love,' offering a chance to win an autographed vertical poster. The eligible products are 'It's You I Love (with paid bonus)' and 'It's You I Love,' both releasing on May 1, 2026. The campaign applies to orders shipped by June 1, 2026.
In April 2026, "Tenjin X," an ICT educational material developed by Tao Co., Ltd. for educational and welfare facilities, was certified as a target tool for the national "Digitalization and AI Introduction Subsidy 2026." This allows small and medium-sized enterprises introducing "Tenjin X" to receive a subsidy of up to two-thirds of the introduction costs. Tao Co., Ltd. also provides support for subsidy applications.
Kakogawa City, Hyogo Prefecture, a major sock production hub with over 70% of the prefecture's manufacturers, is promoting a 'Kakogawa Socks Gifting Culture' campaign for Mother's Day (May 10) and Father's Day (June 21). This initiative, originating from local high school students, encourages gifting Kakogawa socks, which have a history spanning over 130 years since 1886. The city supports this local industry through various activities including PR at JR Kakogawa Station, a special horse race, the annual 'Sock Festival' in November, and participation in external events.
Tobu Hotel Levant Tokyo's Super Dining 'Verdure' is holding the 'Spring & Early Summer Fair' from April 1 to June 30, 2026. During this period, a customizable 'My Burger' menu is offered on weekdays. Prices start from ¥4,200 for adult weekday lunch.
Matsuzakaya Nagoya Store is promoting various Mother's Day gifts for May 10, 2026, including beauty items, home goods, fashion, and gourmet foods. Neal's Yard Remedies' 'Wild Rose Beauty Balm' is ¥9,900 (tax included), and Mary Cohr's 'Beauty Lift Face Mother's Day Special Set' is ¥15,400 (tax included), available until May 10. Antenor's 'Carnation' cake is ¥4,698 (tax included), sold from May 8 to May 10.
Toyota Mobility Foundation, in collaboration with Gunma Prefecture, revised its bicycle safety guide book, featuring the popular manga 'Yowamushi Pedal', as part of the 'Bicycle and Car Together STOP!' campaign to reduce bicycle accidents. The updated guide, incorporating the bicycle traffic violation notification system effective April 2026, was donated to all high schools in Gunma Prefecture, with a ceremony held at Gunma Prefectural Isesaki Technical High School.
Kenko Tokina will conduct a SAMYANG lens cashback campaign from April 20 to June 30, 2026. Customers who purchase eligible lenses during this period and apply will receive up to 33,000 JPY in VISA gift cards. The application deadline is July 10, 2026.
Icelandair launched an ironic recruitment campaign seeking the 'world's worst photographer,' attracting over 50,000 applicants in less than two weeks. The initiative aims to counter skepticism about AI-generated travel photos by showcasing Iceland's natural beauty through amateur lenses. The chosen candidate will travel across Iceland, with their work exhibited in London and New York.
Hotel New Otani Tokyo is offering the 'Rose Gift by SABON' accommodation plan from April 25 to June 30, 2026, in collaboration with body care brand SABON. The plan includes a SABON shower oil, and guests staying during Golden Week (April 25 to May 6) will receive admission to the 'Red Rose Garden'. Prices start from ¥55,600 for a room for two, with check-in at 17:00 and check-out at 11:00.
Sakurazaka46 will take over Weekly Shonen Magazine for four consecutive issues, starting with the April 15, 2026 issue (No. 20). Members including Rena Moriya, Aiki Taniguchi, Konomi Asai, Rei Ozono, Miyu Murayama, Hina Inaguma, Hono Tamura, Shizuki Yamashita, Ui Yamakawa, Ten Yamasaki, Nagisa Kojima, and Aio Sato will appear on covers and in gravure features. Collecting application tickets from all four issues will entitle applicants to a postcard set.
YZO is holding a limited-time campaign for its portable water purifier from April 7 to April 20, 2026. The product, usually priced at 21,665 yen, is offered at a special price of 12,999 yen, with a 1% point reward and an additional 10% off for purchasing two units. The purifier features high-speed purification of 750ml/min, a 2-way electric/manual pump, and a 6-layer filter including a 0.01μm hollow fiber membrane. It can purify up to 40,000L and includes smartphone charging, LED light, and SOS functions. A 1-year manufacturer's warranty and Japanese support are provided in Japan.
TOUCHBeauty is holding a present campaign for its "SILKY Ionic Hair Dryer" (priced at ¥16,280), featuring fast drying, high-concentration negative ions, and NTC overheat protection. Participants can enter by following the official Instagram account and liking the target post. Five winners will be selected, and the application deadline is April 24, 2026, at 23:59. The product boasts 200 million negative ions and an 110,000 rpm high-speed motor.
TBS Radio program 'Jane Su Seikatsu wa Odoru' will hold 'Showa Retro WEEK!' from April 20 to April 23, 2026. Listeners can win Tiger Corporation products, including vacuum insulated bottles, hot plates, food jars, and rice cookers, by sending messages. Guests like Jun Tominaga and Makoto Oda will appear daily.
ANA Holiday Inn Resort Karuizawa offers a limited number of cottages with private dog runs, allowing guests to enjoy a peaceful highland retreat with their dogs. The resort, nestled in the rich nature of Kita-Karuizawa with views of Mount Asama, also features a dog hotel, shared dog run, and family-friendly amenities like free stays and meals for children under 12. Guests can enjoy seasonal activities, local cuisine, and golf at the adjacent Nature Hills Karuizawa Country Club.
CRAHUG, a project by Onward Digital Lab Inc., will open its first POP UP SHOP at Yurindo BASEGATE Yokohama Kannai store from April 17 to July 16, 2026. The shop will showcase and sell 100 products from 11 partner brands. CRAHUG, launched in August 2021, supports sustainable manufacturing with Japanese factories.
To celebrate the release of the movie "Detective Conan: Fallen Angel of the Highway," the puzzle game "Detective Conan Puzzle: Cross Chain" is holding a special in-game campaign starting April 16, 2026. Players can participate in limited-time events to obtain exclusive movie-themed cards and furniture. The campaign also includes a special gacha with increased rewards and bonuses for new and returning players.
A cram school specializing in Mie University entrance exams has rebranded with the new slogan, "Only those who narrow their focus will reach the top." The school, operated by StudyChain Co., Ltd., aims to help 90 students pass the exam by March 2027. Their strategy involves a highly focused curriculum that reduces study scope by up to 40%, weekly reviews to eliminate wasted effort, and leveraging data on what past successful applicants chose *not* to study.
Shin Corporation announced a limited-time collaboration campaign between the girl group IS:SUE, affiliated with LAPONE GIRLS, and Karaoke BanBan, running from April 30, 2026, to June 30, 2026. This is the fifth collaboration between LAPONE and Karaoke BanBan, featuring collaboration rooms at Shibuya Center Gai 2nd Store and Meieki 4-chome Store. Collaboration drinks with novelties will be sold at 100 stores nationwide, alongside singing campaigns and prize lotteries.
To commemorate the 150th anniversary of Mie Prefecture, FamilyMart is launching the "Umaiyan! The Taste of Mie" fair starting Tuesday, April 14, 2026. The fair will introduce five special products, including local dishes like Yokkaichi Tonteki and Kameyama Miso Yaki Udon, as well as items using prefectural ingredients like Aosa seaweed and Ise tea. These products will be available at approximately 2,800 stores in the Tokai and parts of the Kansai regions.
Ai-Land Co., Ltd., operator of lifestyle media sites, is celebrating the first anniversary of its online store "Aima" which opened in April 2025. To commemorate the anniversary, a special campaign will run from April 14 to May 15, 2026, featuring three special offers. These include limited-quantity "Mottainai Beef" lucky bags, a free shipping campaign with specific purchase conditions, and an Instagram follow-and-like campaign with prizes.
Sheraton Okinawa Sunmarina Resort is celebrating the 10th anniversary of its rebranding on June 1, 2026. To commemorate this, the resort is offering the "10th Milestone Stay" plan, with reservations available for a limited 10-hour window for a stay in the Ocean Suite. Additionally, a special 15,000 yen discount coupon for flight-inclusive packages will be distributed for a limited time.
Kento Imataki, CEO of the Gen Z marketing firm Boku to Watashi to Inc., was featured in an ad campaign for the professional SNS "YOUTRUST." In conjunction with the campaign, his company will host a U35-only career meetup over three dates in May 2026 at their Shibuya bar, "Bar 8jikai." The event aims to provide a space for young professionals to casually discuss their careers and network.
The Atami Tourism Bureau, in collaboration with JR East, has launched the 'Atami Retreat Journey Campaign' to boost tourism after Golden Week. This campaign offers a 50% discount on the Limited Express 'Odoriko' train tickets for weekdays, aiming to attract visitors seeking a relaxed experience in Atami's natural beauty, hot springs, and cultural sites. It proposes a new lifestyle of 'special everyday' in Atami, focusing on wellness and avoiding crowds during the off-peak season.
Opentone Inc. is promoting the "Local Hagumun Campaign," where its childcare support character, "Hagumun," travels throughout Japan. The project aims to create new forms of regional promotion by collaborating with local governments and tourism associations, designing unique Hagumun characters that incorporate the tourist attractions and specialties of each of the 47 prefectures. The company is actively seeking partnerships for tourism promotion, digital hometown tax return gifts, and joint LINE stamp development.
Vesync Japan Co., Ltd., the Japanese subsidiary of the American small appliance manufacturer VeSync, has launched a "Corporate Purchase Service" for corporate customers and an "Official Affiliate Program" for influencers and media operators on its official online store. These services aim to expand opportunities for VeSync product adoption and provide monetization opportunities for creators and media.
Hoshinoya Karuizawa, located at the foot of Mt. Asama, is offering a "Blissful Cool Stay" from July 1 to August 31, 2026, allowing guests to escape the summer heat. The proposal includes morning nature walks, enjoying chilled desserts at a terraced lounge, and nighttime experiences like firefly viewing and a special bar. The resort utilizes its naturally cool climate and sustainable architecture to provide a refreshing and environmentally conscious retreat.
Morrow World Co., Ltd. will display a new brand message advertisement for its online English coaching service, "Englead," featuring official ambassador Shinji Ono, on JR Yamanote Line wide hanging straps from April 13 to May 10, 2026. Englead is ranked No. 1 in market share, student numbers, and curriculum in the online English coaching industry and is an eligible course for METI's "Career Up Support Project Through Reskilling," offering up to 560,000 yen in subsidies to eligible students. The campaign aims to encourage business professionals in the Tokyo metropolitan area to take the first step in English learning as a means of career expansion and reskilling.
The 'Climate Justice Lawsuit,' the first of its kind in Japan to hold the government legally responsible for climate change, has filed a second lawsuit with 454 new plaintiffs, bringing the total to 906. A survey of the plaintiffs revealed that climate change is causing disruptions to their daily lives, including their mental, physical, and economic well-being. The lawsuit is supported by prominent figures and has launched a crowdfunding campaign to further its cause.
New Taipei City's Agriculture Department, in collaboration with Pingxi District Farmers' Association, has launched promotional activities for the shallot season. These include agri-food tours, shallot banquets, restaurant discounts, and seasonal desserts. Pingxi shallots are known for their unique sweet flavor due to the local climate and pure water.
Kora Co., Ltd.'s all-you-can-eat yakiniku restaurant chain, Karubi Iccho, will host a "Maguro Fair" from April 21 to June 22, 2026. This limited-time event offers an all-you-can-eat selection of bluefin tuna dishes, including sushi, sashimi, yukke, and fried items, alongside their regular yakiniku menu. The fair is available at five specific Karubi Iccho locations in Aichi and Shizuoka prefectures, priced at 1,990 JPY (2,189 JPY including tax) per person, with a 100-minute dining limit.
AGA Medical Clinic, operated by Medical Corporation Tomohirokai, will exhibit at "Beautyworld Japan Tokyo" from May 18-20, 2026. The clinic will propose a medical collaboration model for hairdressers and salon owners to address clients' concerns about hair loss. Leveraging the expertise of the Ortho Group, which has over 40 medical collaboration facilities, the aim is to seamlessly connect salons and medical care to solve hair loss problems.
The Fubon Guardians baseball team will hold a special theme event, "Lu Lai Lu Kuai Le," on April 18 and 19 at their Hsinchuang home field, collaborating with the popular character LuLu the Pig. Attendees purchasing infield tickets will receive limited-edition LuLu the Pig badge blind bags, and various snacks will be offered on specific days. The event also includes interactive activities, sales of exclusive co-branded merchandise, and a first pitch ceremony by LuLu the Pig.
KOSÉ Corporation is launching a major promotion for its Sekkisei sunscreen brand featuring Shohei Ohtani. A giant 'Ohtani SUN Truck' with a 3D visual of the athlete will tour Tokyo, Nagoya, and Osaka from April 18th to April 28th, 2026, to promote the importance of UV protection. The campaign includes launch events, social media contests to win autographed merchandise, and an initiative to supply sunscreen to 1,000 athletes.
GALOIS Inc. launched a Web CM and ad truck for "Gakusei Kyosan," a sponsorship platform for university students, starting April 13, 2026. This campaign aims to convey the appeal of the app, which allows students to earn pocket money in just 10 minutes of free time, to new and returning university students. The Web CM will be broadcast nationwide on platforms like YouTube and TikTok, while the ad truck will operate around Shibuya Station. Gakusei Kyosan has been in service since 2014 and is utilized by over 8,000 student organizations across 800 universities.
Railway operators and associations will sequentially begin displaying awareness posters to prevent customer harassment (Kasuhara) from April 13, 2026. This initiative, following fiscal year 2025, aims to promote Kasuhara countermeasures across the entire railway industry, with participation from various JR companies, the Tokyo Metropolitan Bureau of Transportation, and the Japan Private Railways Association, among others. The posters depict unconscious Kasuhara through karuta illustrations, conveying messages to raise awareness among users. They will be displayed at stations and on digital signage, with a policy of taking a firm stance against Kasuhara.
The Ministry of Economic Affairs announced today that it launched an affordable plastic bag project in April to address the impact of the Middle East situation on petrochemical raw material supply. With CPC's No. 4 naphtha cracker starting early on April 1 and increasing ethylene production capacity, contracts for 5,000 tons of affordable raw materials have been completed. This is expected to supply approximately 1.25 billion plastic bags, which will be gradually distributed to the market starting this week.
The Keelung City Government launched an exclusive event for cruise ship crew members, distributing NT$200 cash vouchers to encourage local spending and promote Keelung's tourism globally. The initial phase offers over 1,200 spots, with plans for expansion if successful. Star Cruises, a key partner, operates over 110 voyages annually from Keelung Port.
Matsuzakaya Shizuoka Store will hold a campaign titled "Mother's Day, Children's Day is Family Day: Shizuoka Family's Tea Gourmet" from April 22 (Wed) to May 10 (Sun) in the basement food section, featuring sweets and gourmet dishes made with plenty of matcha and tea. Shizuoka City is known as the "Tea Country" with the highest annual expenditure and purchase volume of green tea in Japan. The campaign will offer various Japanese and Western sweets, including Mrs. Haruno's Western Confectionery's matcha and red bean bavarois and Yoku Moku's Cigare au Matcha. Gourmet dishes from the department store basement that can be enjoyed with tea will also be introduced.
Asahi Breweries, Ltd. will launch its new 100% malt draft beer, "Asahi Gold," accompanied by a new TV commercial titled "Gold Deliciousness, Born.", starting April 14, 2026. The commercial features actors Takeru Satoh and Kou Shibasaki. The campaign includes approximately 7,000 GRP of TV commercial airtime, web-exclusive commercials, and in-store promotions to boost awareness and encourage consumption.
Chiayi City Government launched the "Chiayi City Youth Entrepreneurship Incentive and Subsidy Program" with a total budget of NT$3.5 million. Deputy Mayor Chen Yung-feng expressed support for young entrepreneurs, promising the city government would be their "strongest backing." The program has assisted 56 teams, investing NT$14 million, achieving a 91% survival rate and over NT$600 million in revenue.
Libertad Co., Ltd. announced its sponsorship of a private screening of 'Poupelle of Chimney Town: The Promise of the Clock Tower' to be held at Narita HUMAX Cinemas on April 11, 2026. The company's representative, Sho Ichinosawa, resonated with Akihiro Nishino's challenge and, together with volunteer students, purchased a large number of movie tickets. As part of their ongoing support for children, including donations to local orphanages, Libertad decided to sponsor the event to provide 100 free invitations for children.
Tigerair Taiwan announced that its winter schedule for late 2026 to early 2027 will go on sale on April 15. The winter schedule runs from October 25 to March 27, 2027, with sales opening exclusively for '尊榮虎' members on the 15th and to the general public on the 16th. As a low-cost carrier, Tigerair Taiwan does not charge fuel surcharges and maintains prices at last year's levels despite oil price fluctuations.
Taiwan Railways Administration (TRA) has launched a series of Mazu-themed blessing products, "Mazu Accompanying, Baoan Together," to coincide with the Baishatun Mazu Pilgrimage and Dajia Mazu Pilgrimage. The products include Q-version Mazu illustrated towels and Yongbao An Kang steel lunchboxes, with limited-time discounts and gifts. These items are available at TRA Dream Factory online store and selected physical stores.
Corona World is holding two major campaigns for Golden Week 2026: a 'Premium Ride Campaign' offering luxurious prizes for moviegoers in special theaters, and a 'PayPay Coupon Campaign' providing up to 5% cashback on payments over 2,000 yen at their facilities. These events aim to thank customers and offer 'excitement' and 'savings' for creating unforgettable memories.
Poppin Games Japan Co., Ltd. has launched a "[Hot Spring Date] Karane & Kusuri Pick-Up Gacha" event in "The 100 Girlfriends Who Really, Really, Really, Really, Really Love You: Bibin!! Puzzle" mobile game, featuring characters in hot spring outfits. This event coincides with "Gokuraku Onsen Monogatari Part 2," offering bonus effects for featured characters and various rewards. The game is a simple puzzle game recreating the anime's world, available for free on App Store and Google Play.
Z-kai has released an in-depth analysis of the 2026 entrance exam for Tsukuba University附属駒場 Junior High School, focusing on mathematics. The analysis, published on their 'Z-kai Exam Information Navi' website, includes detailed explanations of alternative solutions for challenging problems, particularly Question 4 of the math exam. This resource is essential for students and parents aiming for success in future entrance examinations.
Chiba Kogyo Bank announces that its character 'Chiba Corgi x My Melody/Kuromi' has been entered into the Partner Division of the 2026 Sanrio Character Awards, an annual popularity contest. To celebrate, a social media campaign is being held where participants can win Sanrio Puroland pair passports, plushie sets, and hand towels. The bank encourages everyone to vote for and support their entry.
ORICO M2V01-C4 is a USB4 NVMe case offering up to 40Gbps transfer speeds, perfect for video editing and large data backups. It features Thunderbolt 3/4 compatibility and an all-aluminum body for superior cooling. Currently available at a 35% discount for a limited time.
Fujiya Hotel, part of the Kokusai Kogyo Group, is offering a "Renewal 5th Anniversary Classic Spring Stay Plan" with a 20% discount on room rates and a complimentary beef curry lunch. This limited-time plan, available from March 24 to May 31, 2026, celebrates the hotel's reopening after its "Great Heisei Renovation" in 2020. Guests can enjoy a luxurious spring experience in Hakone, benefiting from late check-out and the hotel's traditional cuisine.
Mattel International, the Japanese subsidiary of global toy manufacturer Mattel, has donated Hot Wheels basic cars and Monster Trucks to approximately 2,600 children's centers nationwide. This initiative, in collaboration with the Japan Foundation for the Promotion of Children's Sound Development, aims to foster children's healthy growth by encouraging them to discover their passions and embrace challenges through imaginative play. The donation, totaling about 13,000 units, coincides with spring, a season when children embark on new environments.
Karaoke Manekineko is launching a "Spring Discount Campaign" from April 9, 2026, offering free or discounted WOWOW On Demand viewing tickets for UEFA Champions League matches within their private karaoke rooms. This initiative aims to provide a new sports viewing experience leveraging their soundproof, high-quality audio facilities, making it an affordable and immersive experience for groups. The campaign highlights Karaoke Manekineko's expansion as an entertainment infrastructure beyond traditional singing, driven by Koshidaka Holdings' vision.
Asakusa Hanayashiki, Japan's oldest amusement park, is collaborating with the JA Group to distribute "Bucket Rice Cultivation Kits" to children. This initiative aims to educate the next generation about agriculture and the importance of food through a hands-on rice farming experience. The event, held on April 24th and 25th, 2026, will also feature the "Emi-chan" mascot to welcome visitors.
This campaign offers Cinnamoroll original goods and other prizes based on the purchase amount of 'Hinakabu' and 'Hinakabu USA' stocks. Customers who purchase over 1 million yen will be entered into a lottery to win special voice messages from Cinnamoroll, Sanrio Puroland Day Passports, or 10,000 yen for stock purchases. New account holders can also receive 500 yen cash.
TRANBI, Japan's first M&A platform, has launched a three-part special dialogue series on its official note, featuring Waseda University Business School Professor Akihiro Iriyama and TRANBI CEO Satoshi Takahashi. Titled 'Careers in the AI Era,' the series explores the evolving demands on human resources as AI automates tasks, emphasizing human-specific skills like decision-making and responsibility. The discussions advocate for 'Keikyari' (succession career) as a crucial fourth career option, enabling individuals to gain practical management experience through business succession.
Biscuiterie Bretonne is offering special Mother's Day gifts, including the 'Floral Gift' with a tulip motif, fruity cakes, and elegant Gateau Nantais and Galette Bretonne. Gift items will be available from April 22nd, and freshly baked items from April 15th.
Imoya Kinjiro is holding a 'Day of the Dog Fair' from April 16th to 22nd at its directly managed stores. During this period, customers will receive a free bag of 'Choco-gake Kiriko' with any purchase. The fair celebrates the traditional 'Day of the Dog' during spring Doyo, encouraging the consumption of 'white' foods and those starting with 'i' for health.
Travel app 'NEWT' is offering special last-minute deals to encourage bookings before airline fuel surcharges are set to increase from June 2026. These deals include tours to popular destinations like Seoul, Taipei, and Honolulu, allowing travelers to book overseas trips at a discount before prices rise. Additionally, NEWT is holding its 'NEWT Thanksgiving Final' event, offering further discounts and a 'Travel Gacha' game with points totaling 700 million yen.
Kokenawa Holdings, a venture company addressing social issues through business models, is seeking support after their appearance on the popular YouTube program "REAL VALUE." They aim to raise awareness for initiatives like the 'Poket Toilet' disaster preparedness product and the 'Cycle Stock' support circulation project. The company encourages viewers to extend their support through donations, product purchases, and social media engagement to further their mission of creating sustainable solutions for societal challenges.
Matsui Securities Co., Ltd. is holding a campaign from April 13, 2026 (Monday) to reduce the spreads on 27 currency pairs in foreign exchange margin trading (FX) to the industry's narrowest level. No entry is required, and the campaign is open to customers who have an account with the company.
ABEMA has announced a star-studded lineup of commentators, including Nadeshiko Japan legends Karina Maruyama, Yukari Kinga, Shinobu Ohno, Mana Iwabuchi, and Aya Sameshima, for the live broadcast of Nadeshiko Japan's three-match international friendly series against the USA in April 2026. The platform will also rebroadcast the 2025 SheBelieves Cup final, where Nadeshiko Japan clinched their first title by defeating the US. This series is a crucial preparation for the 2027 FIFA Women's World Cup, with commentators sharing their expectations and insights on the team's strengths and strategies.
Gransta Tokyo, a commercial facility inside JR Tokyo Station, has announced the results of a survey where 101 store managers voted for their top 10 recommended bento boxes. This ranking features Tokyo Station exclusive bento, including popular curry, thick Sendai-style beef tongue, handmade Hamburg steak, and colorful sandwiches, all highly praised for their taste and appearance.
The Nanto Group, comprising Nanto Co., Ltd. and Nanto Bussan Co., Ltd., visited media outlets in Okinawa Prefecture and made donations to children's support funds, marking their 55th and 50th anniversaries respectively. Nanto Co., Ltd. and Nanto Bussan Co., Ltd. each donated 1 million yen to the Okinawa Times' "Okinawa Children's Future Project" and Ryukyu Shimpo's "Ryuchan Children's Hope Fund." The group has consistently supported children's environments in the local community.
BEAUTY&YOUTH UNITED ARROWS (BY) has launched its 2026 Spring/Summer promotion, "Lightness of Spring featuring Atsuko Maeda," on its brand website, featuring actress Atsuko Maeda. The content, centered on the theme "the beginning of spring," proposes BY's spring style with a sophisticated yet relaxed feel, showcasing light textures and soft color palettes that blend seamlessly into daily life. Maeda's natural expression captures spring items that uplift spirits, with new looks to be released in two phases in April and May.
The University of Tsukuba Women's Lacrosse Club's crowdfunding project, "Beyond Promotion to Division 2. #Connect, Surpass," has successfully reached its initial target of 800,000 yen. Due to the overwhelming support, the project has now set a new goal of 1.2 million yen to further strengthen the club, primarily for new student equipment and recruitment costs. This initiative is managed by Spportunity Inc., a sports-specialized crowdfunding company.
Actress Miu Watanabe is featured in a special wedding dress spread for PLACOLE & DRESSY, a brand aiming to make wedding dresses more accessible. Watanabe shares her personal thoughts on wedding dresses as companions for special moments and memory-making. The article also details the brand's luxury concept, company profile, and its various media and business operations.
Okadai Pass Specialized Cram School is offering a limited-time campaign waiving its entrance fee until April 15, 2026, for students aiming to pass Okayama University. The cram school specializes in "strategy design-based exam preparation" to maximize student efficiency and success. This initiative aims to provide students who are unsure where to start or concerned about their current study methods with an opportunity to experience their effective coaching.
The savings app "Recichalle" is launching a year-long campaign in 2026 to promote "Enoki from Nakano City, Nagano Prefecture" as a dining table staple, building on the success of a 2025 campaign. Participants can earn points by purchasing eligible enoki mushrooms and by cooking and sharing photos of specific recipes through "Tabechalle." This initiative aims to highlight the versatility and umami of Nakano City enoki in everyday cooking, encouraging broader use and appreciation.
The Utsunomiya University Pass Specialized Cram School is offering a campaign until April 15, 2026, waiving its admission fee for prospective students. This school differentiates itself with a "strategy design type" coaching method, focusing on intelligent planning and efficient learning over sheer study volume to ensure Utsunomiya University admissions. The campaign aims to provide more students the opportunity to experience this unique, results-oriented approach to exam preparation.
Daio Paper Corporation, which develops the No. 1 brand of sanitary paper products, "Elleair," is launching the "Scholarship Napkin" program for its fifth year. This initiative provides 2,000 students facing difficulties in obtaining sanitary products with a year's supply of sanitary napkins free of charge. Applications for the 2026 academic year will open on April 8th, 2026, aiming to alleviate financial and hygienic burdens related to menstruation.
Study Chain Co., Ltd. is offering a free enrollment fee campaign until April 15, 2026, for its 'Kanazawa University Success Specialization Cram School.' This campaign aims to support students aspiring to enter Kanazawa University by providing 'strategy-designed exam guidance' that focuses on strategic decision-making rather than just study volume. The school emphasizes personalized learning roadmaps, progress management, and a unique method to visualize the gap to the minimum passing score.
Tokudai Gōkaku Tokka Juku, a cram school specializing in helping students pass Tokushima University entrance exams, is offering a free enrollment fee campaign until April 15, 2026. This campaign aims to support high school students and graduates aspiring to enter Tokushima University by providing strategic exam preparation that focuses on effective learning strategies rather than just study volume. The school emphasizes a "strategy-designed exam guidance" approach to maximize efficiency within limited study time.
Spportunity Inc. will be launching a crowdfunding campaign for the CLARK Climbing Team from Clark Memorial International High School. The project aims to support high school students in their ambitious climb of Mount Kilimanjaro, fostering personal growth and cultural exchange. The campaign seeks 2.3 million yen to cover expedition costs and support local porters' education.
Taiwan People's Party Chairman Huang Kuo-chang questioned the funding for six welfare policies proposed by Su Chiao-hui, claiming the actual cost is NT$22 billion, significantly higher than Su's stated NT$8 billion. Huang also proposed a financial sustainability blueprint for New Taipei City. Democratic Progressive Party New Taipei City Councilor Yen Wei-tzu defended Su's policies as feasible and reflective of public expectations.
Nichirei Foods has released a new TV commercial for its "Honkaku Itame Chahan®" featuring Mio Imada, celebrating 25 years of being the top-selling fried rice.
Hoshifuri no Yado Yamaboshi in Achi Village, Nagano Prefecture, will continue to offer an irori (hearth) kaiseki plan featuring sturgeon raised in Southern Shinshu in 2026. This plan aims to introduce more people to the unknown deliciousness of sturgeon, known for its caviar, and to promote it as a new specialty of Southern Shinshu. This second installment of the sturgeon kaiseki offers a luxurious experience where guests can fully enjoy sturgeon and the rich blessings of Southern Shinshu.
Iruma City in Saitama Prefecture has received a donation from GL Sciences Inc. through the Corporate Furusato Nozei (hometown tax donation) system, which will be used to support its school lunch program. The city's school lunches are renowned for being 'safe, secure, and delicious handmade meals,' with all dishes, including curry roux and desserts, prepared from scratch without chemical seasonings or additives. The donation will help maintain the high quality of these meals, ensuring children's smiles through delicious and safe food.
The anime film 'Super Kaguya Princess!' has exceeded 1.7 billion yen in box office revenue and ranked in the TOP 10 weekend attendance for 7 consecutive weeks. To commemorate this, the 5th theatergoer bonus 'Utattemita' postcards and the 3rd week's limited welcome announcement have been announced.
Granduo Kamata is holding an anniversary campaign from April 24th to April 29th, celebrating the 3rd anniversary of "Kamachika Gourmet" on West Building B1F and the 5th anniversary of the floor renewal on West Building 1F and 2F. The campaign includes limited-quantity premium gift certificate sales, a lottery with over 200 prizes, tasting events, and novelty gifts, along with special anniversary-priced products and events.
BIKAS COFFEE is launching the 6th term of its "BIKAS COFFEE VILLAGE" project, which allows individuals to plant named coffee trees in Nepal, having achieved over 150% crowdfunding success for five consecutive years. This term introduces three new initiatives, including expanding tree planting to a third village, Nirmal Pokhari, and venturing into new coffee processing methods and livestock projects to support villagers' livelihoods. The project aims to foster a society where aspirations from production to consumption converge and develop across borders, with events and pop-up shops held nationwide during the owner recruitment period.
Ise Sea Paradise in Mie Prefecture is hosting a 'Mie Citizens' Week' from April 13-19, 2026, offering special discounts on admission and annual passes exclusively for Mie residents. The event also includes a special 'Night Aquarium' on April 17, which is open to all visitors, and a pop-up store at Tsu Station on April 10-11, selling discounted annual passes and original goods.
Risonare's main dining restaurant, "OTTO SETTE," at four locations (Risonare Yatsugatake, Risonare Tomamu, Risonare Nasu, and Risonare Shimonoseki) offers spring-limited dinners. These dinners feature seasonal ingredients like strawberries, bamboo shoots, and asparagus, providing a taste of the budding season. Each location incorporates local ingredients and Italian regional cuisine, offering a unique culinary experience.
Transit Group has launched a special feature, "Restaurants Worth Booking," highlighting 8 curated restaurants across three categories: new establishments, intimate dining spots, and lively gathering places. The initiative encourages readers to book these special dining experiences in advance as a reward for themselves or a gesture to loved ones, emphasizing the joy of having something to look forward to and the benefit of securing ideal seats and times for memorable occasions.
Hansoku Hanako Novelty is launching a '2026 Spring Exhibition/Event Discount Campaign' offering a 5% discount on promotional novelties to meet seasonal demand. This initiative aims to support companies' marketing efforts by providing cost-effective, popular items for events and exhibitions until May 12, 2026.
hince, a Narrative Beauty makeup brand, will hold a limited-time pop-up store at @cosme TOKYO in Harajuku, Tokyo, from April 15 to April 21, 2026. The event will feature items from their signature "Radiance Line" and offer experiential content, SNS-linked events, and special purchase benefits.
Parents with weaning-stage children face challenges with eating out during travel seasons, primarily due to lack of personal time, hygiene concerns, and luggage burden. Wakodo offers practical solutions with their convenient, safe, and balanced baby food products like "Eiyō Marche," designed to simplify outings and ensure nutritional quality.
ZAZA Inc. has launched a new TV commercial for its industrial product search service, 'Metoree,' starring Nozomi Sasaki. The commercial, themed 'BtoB x Fashion Show,' features Sasaki in a stylish runway walk, promoting the message that Metoree is the place to find industrial products. The campaign aims to enhance brand recognition through a unique blend of industrial products and high fashion, rolling out across various media platforms.
IBJ online, an online marriage consultation platform operated by IBJ Inc., has surpassed 26,000 registered members. The service blends the ease of matching apps with the seriousness of marriage consultation, attracting users with its efficient and reliable approach to finding a partner. The IBJ Group aims to contribute to solving social issues by promoting marriage and happiness.
Mercury Inc. is enhancing its community presence by placing banner ads on five Tokyo ward office homepages and featuring its official character on Minato Ward Office envelopes. These initiatives aim to make real estate information more accessible and trustworthy, reinforcing Mercury's commitment to providing reliable solutions for property owners and those considering asset management.
Hoshino Resorts Karuizawa is offering a unique summer experience from July 1st to August 31st, 2026, at its iconic Terraced Rice Field Lounge, transformed into a night bar. Guests can enjoy two types of shaved ice, one flavored with distilled tree essences and a new white birch sap-inspired creation, all while immersed in the cool breeze and natural sounds of the forest.
Vinoterass is offering a luxurious tasting set limited to 30 sets, featuring red wines from eight prestigious Burgundy domaines. This unique opportunity allows consumers to compare the distinct styles and philosophies of these producers, as Burgundy Rouge wines, though entry-level, best express the winemaker's approach. The set is available for pre-order until April 12th, with shipping on April 14th.
The Yunlin-Chiayi-Tainan Branch of the Workforce Development Agency, Ministry of Labor, is promoting the "Youth Employment Flagship Program," encouraging companies to hire young people through a "hire first, train later" model and providing subsidies. 1200 enterprises in the Yunlin-Chiayi-Tainan region have participated, offering over 21,000 job vacancies. Taiwan Enci Co. hired 37 young people through this program, with a retention rate of nearly 80%. The program provides companies with a maximum annual subsidy of NT$1.8 million, and young people can receive up to NT$54,000.
Tong Tzu-wei unveiled a comprehensive four-stage policy for children and youth in Keelung City, addressing the declining birthrate. Key proposals include a NT$60,000 subsidy for the first child, monthly NT$1,000 childcare vouchers for infants, and NT$10,000 entrance gifts for new students. The plan also aims to expand public childcare services and encourage corporate childcare facilities.
Celebrating its 20th anniversary in 2026, "Kobito Zukan" has launched a new free download service for illustrations and other materials as part of its "Kobitomo" initiative. This service is specifically for educational, childcare, public, and children's medical facilities in Japan, providing readily usable content. The project aims to foster interest in nature and imagination among children through the world of Kobitos.
Cafe comme ca is offering a special Mother's Day limited edition cake featuring beautiful large mango roses. These bouquet-like cakes, also adorned with strawberries and kiwis on a custard cream base, are crafted with gratitude by patissiers. They are available for reservation and in-store purchase from early May.
THE NUDE Co., Ltd., part of the Isaac Group, has launched a "Continuation Benefit Program" for members of its 24-hour members-only fitness gym, THE NUDE. This program, starting April 2026, aims to support members in their long-term self-investment by offering preferential monthly membership fees based on the duration of their continued membership, specifically for those with semi-annual or annual contracts on standard plans or higher. The initiative emphasizes the importance of consistency in achieving genuine physical well-being, providing an incentive for sustained engagement.
Strings Hotel Nagoya is celebrating its 10th anniversary with a "Spring Hygge Celebration" event from April to June 2026. The event features special Mother's Day and Father's Day plans, a surprise proposal plan with 21 roses, a kids' pastry chef experience during Golden Week, and a lottery for Sauna Lab Nagoya tickets and regional products. The celebration aims to foster family bonds and express gratitude through unique dining and experiential offerings.
CRAVIA Inc. announced additional broadcasting stations and continued broadcast of the anime "Hoppe-chan" from April 2026. This expansion, including new broadcasts on TOKYO MX and rebroadcasts in the Kanto region, aims to significantly increase IP recognition and fan engagement. The company expects these efforts to drive sales across e-commerce, wholesale, and retail channels, aligning with its "IP x Media x Commerce" strategy for revenue growth.
Japan TCG Center is holding a "Smile Get Gauge" event from April 6 to April 13, 2026, where users can earn luxurious prizes like a Nintendo Switch 2 or a JTCC Lucky Bag by accumulating charges on their online gacha service. Simultaneously, a "Hō-Ren-Sō Challenge" bug bounty program is running, rewarding users with coins for reporting bugs of varying severity. The event aims to support users in their new endeavors with exciting rewards and a chance to improve the service.
Technoport Inc. helped Serendip Robocrosse Inc. revamp its web strategy, including website renewal and SEO measures. This led to a significant improvement in lead acquisition, with monthly conversions increasing by up to five times without additional advertising costs. As a result, Serendip Robocrosse successfully transitioned from ad-dependent customer acquisition to a sustainable lead generation model.
Hanshin Koshien Stadium is launching the "Drink Up! Get Yours! Cheers Campaign 2026" from April 7 to April 26. Customers who purchase alcoholic beverages will receive exchange vouchers, and collecting five allows them to redeem a limited edition Hanshin Tigers Manager and Player Wristband. This campaign aims to celebrate the opening of the baseball season and cheer for the Hanshin Tigers' victory.
SINSANKAI Co., Ltd. is holding an 'ERWAY Custom Parts Present Campaign' exclusively for ERWAY users. They are considering developing custom parts based on user feedback like 'It would be convenient to have such parts' or 'I want to try such customization.' Through this campaign, they are seeking ideas and desired parts from users. Ten participants will receive three custom parts (worth 5,000 yen) from a selection of six types.
DHL Japan is launching a 'Heavy Freight Campaign' on April 6, 2026, to promote international express services as a new option for heavy cargo, addressing the increasing need for reliable and fast shipping solutions amidst geopolitical risks and supply chain complexities.
千葉県市原市は、桜と菜の花の開花状況を公式Instagramとウェブサイトで紹介している。小湊鉄道が走る里山の風景が人気を集める。2026年には、旅行アプリ『NEWT』が実施した「春の絶景自治体ベスト30」で、市原市は第30位にランクインした。
Manga Zenkan Dot Com is celebrating its 20th anniversary with a special campaign in April 2026, offering up to 20% point cashback on both paper and e-books. Customers can earn an additional 5% points using a coupon, with points valid for one year and usable for future purchases. This limited-time promotion encourages users to accumulate points and enjoy popular manga titles more economically.
NTT Docomo's video streaming service "Lemino" has launched a ticket giveaway campaign for its Lemino Premium members for Cha Eun-woo's behind-the-scenes photo exhibition "Afterimage." The exhibition, which expands on the world of his 2025 release 'ME:UNBOX', offers a behind-the-scenes experience of a day with Cha Eun-woo, from dawn to midnight. The campaign runs from April 6th to April 13th, 2026, offering 20 lucky winners admission tickets.
MIXI, Inc. has released a web commercial featuring comedian Yusuke from "Dian" for the "Kotodaman" x TV Anime "Jujutsu Kaisen" Culling Game Arc Part 1 collaboration, starting April 6, 2026. The commercial, a finale to a narrative where Yusuke takes over from his character Kishi Daisuke, portrays a boy's emotional journey from sadness to joy upon learning about the collaboration, which allows him to enjoy both franchises simultaneously. The collaboration also includes a free 30-pull summon event and a social media share campaign offering exclusive prizes.
Medical Management Support Office Co., Ltd. (MMSO) is expanding its subscription-based recruitment matching service, "Tsunagu," for medical and nursing care professionals to include all of Kyushu and Okinawa (excluding Kumamoto Prefecture). "Tsunagu" offers a flat-rate system that significantly reduces recruitment costs compared to traditional agencies, aiming to support small-scale healthcare facilities. The company is offering a campaign with three major benefits for facilities that sign a contract by the end of April 2026.
HEP FIVE, a fashion building in Umeda, Osaka, will host a special campaign from April 10 (Friday) to May 17 (Sunday), 2026, to commemorate the release of the movie 'Detective Conan: Fallen Angel of the Highway'. The campaign includes limited-time distribution of original stickers, photo spots, in-building decorations, a lottery for original goods, and a Ferris wheel renewal campaign featuring specially wrapped gondolas with unique character audio and tickets.
Yulie LLC is offering free, customized Figma design blueprints for Klaviyo email automation flows to the first five e-commerce businesses using Shopify. This campaign aims to help businesses visualize their entire CRM strategy and automate key customer touchpoints without any obligation or sales pressure. The design documents cover six automation flows, tailored to each company's specific industry and products.
L'IGNIS, a wood-fired grill restaurant in Ebisu operated by Global Dining Inc., will celebrate its 10th anniversary in May 2026. To express gratitude, they are offering a special full course, the "L'IGNIS 10th Anniversary Course," for a limited one-month period starting May 1, 2026. This culinary experience features their signature dry-aged beef and seasonal ingredients, all prepared with the magic of wood-fired grilling.
Mitsui Sumitomo Card Co., Ltd. and VJA are collaborating to launch a campaign offering a chance to win invitations to a private event at Universal Studios Japan and cashback. This campaign targets credit card members of banks and financial institutions affiliated with the VJA Group. Participants can choose from different courses offering hotel stays, private event invitations for two or four people, or a 10,000 yen cashback.
NELL, a sleep brand, is launching an "Amazon Pay Campaign" from April 6 to April 26, 2026, offering a ¥5,000 discount on its mattresses and the new "NELL Coil Futon" when purchased via Amazon Pay. This initiative aims to make quality sleep more accessible by reducing upfront costs, highlighting NELL's premium features like numerous pocket coils and durable construction developed with a traditional factory.
Shabu-shabu Onyasai is launching a New Life Support Campaign from April 6-24, 2026, offering 20% off all-you-can-eat courses on weekdays and 10% off on holidays. This promotion enhances their existing discounts for children and seniors, making it an attractive option for families to enjoy their extensive menu of over 60 items.
Ichifuji Food Service Co., Ltd. held a company-wide "SDGs Declaration" event, resulting in over 5,000 employee declarations. 340 selected declarations were submitted to Osaka Prefecture's "My SDGs Declaration Project." The company aims to contribute to society through food by promoting SDGs initiatives and valuing employee actions.
BA Rental Office Honmachi is launching a limited-time campaign offering a ¥0 entrance fee and the first month free. This initiative aims to reduce initial costs for businesses, startups, and teleworkers seeking flexible office space in Osaka's prime Honmachi area. The campaign runs from April 6 to April 30, 2026, with contracts requiring a minimum of 6 months.
BA Rental Office Okinawa is offering an enrollment fee and first month free campaign for contracts of 6 months or more, aiming to support flexible office needs and new startups by reducing initial costs. The office is located in a prime business area of Naha, Okinawa, offering excellent accessibility and various services including dedicated phone numbers and virtual office support.
石川県加賀市の「吉祥やまなか」は、北陸随一の渓谷美を誇る鶴仙渓沿いに位置する湯宿です。2026年4月1日から9月30日まで、幻のブランド牛「能登牛」と「のどぐろ」をメインとした鉄板会席ディナー付き宿泊プランを提供します。料金は1泊夕朝食付きで1人31,600円から（入湯税150円別）です。また、2026年4月からは天空ヨガや星空観察、みずひき体験などの新しいおもてなしもスタートします。山中温泉街の散策に便利な「加賀 湯めぐり街あるき帖」も2,200円（税込）で販売されます。
Nijisanji and NIJISANJI EN are launching a spring-themed promotional event, 'Nijisanji and Spring Fortune Challenge,' featuring 16 VTubers in 3D advertisements at three Aeon Malls across Japan from April 5-12, 2026. The event includes a roulette for a fortune-telling experience and a linked special website, aiming to bring positivity to visitors during the spring season.
Otakaraya, operated by E-fran Co., Ltd., is holding special event buying sessions at 13 locations nationwide in April 2026, coinciding with volatile gold market conditions and the spring season for organizing belongings. These events offer free appraisals at convenient locations like supermarkets and home centers, allowing individuals to assess the current value of their assets and convert them to cash.
The Earth Day Japan Network and Certified NPO Environmental Relations Institute announced the 'Forest of Earth Day' reforestation project concept on April 4, 2026. This initiative leverages the Present Tree project's model to engage people who resonate with Earth Day's philosophy in creating future forests.
Kisso Yamanaka, a hot spring inn along the Kakusenkei Gorge in Kaga, Ishikawa Prefecture, is celebrating its 19th anniversary with a special inclusive accommodation plan from April to June 2026. This plan, limited to 5 groups per day, offers a comprehensive experience including local gourmet food, sake, souvenirs, and a town-strolling coupon, allowing guests to fully enjoy the charms of Yamanaka Onsen and Kisso Yamanaka. Highlights include sea bream sashimi for dinner, all-you-can-drink local sake, and various complimentary amenities and activities.
QQ English is launching a 'First Month Free Campaign' throughout April 2026 for new users of its online English conversation service. Designed for beginners, the service offers 25-minute one-on-one lessons available 24/7, catering to busy schedules. The campaign includes all monthly plans for free in the first month, highlighting features like professional teachers and diverse curricula to support continuous learning.
Kaitori Senka, operated by SENKA Co., Ltd., is hosting a limited-time purchase event across Aomori, Kanagawa, Nagano, and Yamanashi prefectures starting April 3rd. Professional appraisers will offer free on-the-spot valuations for items like precious metals, brand-name goods, stamps, and old coins. The company has seen a significant increase in customers due to record-high gold prices in early 2026.
Isewan Ferry has launched "Isewan Friends," new original characters, to enhance the ferry experience and promote the Ise Bay region. The characters, named Chita-san, Tobamaru, and Oise-chan, are being introduced with various commemorative campaigns including in-ship decorations, photo spots, merchandise, and social media promotions. These initiatives aim to make the journey more engaging for passengers and to attract more visitors to the beautiful Ise Bay.
Suits Inc. has announced a campaign for its AI task and project management tool, "Suit Up," extending the free trial period from 7 days to one month for users who contribute an article about their task management experiences to the official blog. This strategy aims to leverage user-generated content to boost product awareness and adoption.
Setouchi Kaiten Sushi Shun'ya is celebrating its first anniversary with a special festival from April 6th to April 24th, 2026. The event features a grand lottery with prizes, a limited-edition "Commemorative Value Bag" including meal tickets and invitations to special courses, and a "Limited Thank You Menu" with a special "Kansha Mori" platter. A highlight is the "Fresh Whole Bluefin Tuna Cutting Show" on April 18th.
The Certified NPO Art and Play Association, with support from The Nippon Foundation, is donating its third installment of the "Asobi no Mushi" toy set to 120 facilities nationwide for children with intractable diseases. Ceremonies will be held in Tokyo, Okinawa, and Fukuoka in April-May 2026, welcoming media to document the initiative's impact on enriching play environments and fostering a support network for these children.
Horin Love Books is holding a special campaign to celebrate the release of Sensei Asato's latest comic, 'Yarashiku Shikete Aishite Ageru - Dom/Sub Universe - (2)'. Participants who purchase and have the eligible products shipped by June 18, 2026, will be entered into a lottery to win a mini shikishi personally signed and inscribed by Sensei Asato. This campaign offers a rare opportunity for fans to receive a unique item.
Nojima Corporation has announced the winners of its first home appliance senryu contest, which attracted 3,599 entries. The contest encouraged participants to submit senryu poems about common experiences and relatable moments involving home appliances. Winners will receive Nojima points, with the Grand Prize winner receiving 100,000 points.
Kozo Sushi is holding a "Super Tuna Sushi Fair" from April 6th to 17th on weekdays, offering various tuna sushi sets. Customers can enjoy popular tuna dishes, including a special "Super Toro Tuna Sushi" featuring in-store cut Southern Bluefin Tuna Chutoro. This limited-time event aims to provide a great value and delicious experience for tuna lovers of all ages.
Daiwa Motor Transportation, in collaboration with S.RIDE Inc., is launching four special "Rilakkuma" themed taxis in Tokyo from April 6th to May 10th, 2026. These taxis celebrate the start of the "Rilakkuma" anime broadcast, allowing passengers to dispatch specific character-designed vehicles via the S.RIDE app. Additionally, in-taxi signage will feature a special commercial video with Rira Ikuta.
Kozo Sushi is holding a limited-time "New Life Support Fair" on April 4th, 5th, 11th, and 12th, 2026, to celebrate new beginnings. The fair offers two special nigiri sets, "Daimanzoku Nigiri (14 pieces)" and "Manzoku Nigiri (11 pieces)," featuring popular toppings like the highly-rated "Five Star Salmon." Prices for the 14-piece sets are 920 yen (excluding tax) and 11-piece sets are 730 yen (excluding tax).
D2C supported Sony Network Communications Inc.'s "NURO" promotion at K Arena Yokohama by providing XR content and a glasses-free 3D experience. This initiative combines a giant AR production using the location-based AR app "XR CHANNEL" and a glasses-free 3D experience on large displays, creating new experiential value at the "NURO" booth. Visitors can enjoy a hyper-realistic 3D Chanmina, either as a giant AR figure via their smartphones or as a seemingly present figure on a special display.
S.RIDE Inc. is launching a limited-time collaboration taxi service in Tokyo from April 6th to May 10th, 2026, to commemorate the anime 'Rilakkuma'. Four uniquely wrapped taxis featuring Rilakkuma characters will operate, and users can dispatch them via the S.RIDE app, which will display special icons. A special CM featuring Rira Ikuta will also be shown on the in-car signage 'GROWTH'.
MATE.BIKE is launching a "Freshman Campaign" from April 4 to May 6, 2026, offering a Starter Kit (front light, rear light, fender set, and rear carrier) at a special price included with the purchase of MATE X EVO, MATE Fusion 2.0, or MATE City 2.0 e-bike models. This campaign can be combined with the ongoing "Youth Support Program," which provides a 10% discount to Japanese residents aged 18-25. The campaign aims to support new beginnings with MATE.BIKE's sustainable mobility solutions.
The article introduces Yobuko as a port town that is developing into a destination for "stay-type tourism" beyond its famous squid dishes. It highlights "Nakao Jinroku HOTEL" with its ocean views and the "JIN6 Sauna" as key attractions for visitors seeking a relaxing experience in the tranquil port town, especially during Golden Week.
タチバナE酒販（株式会社アップライジング）は、2026年4月3日より「母の日感謝みくじ」の予約販売を開始しました。本企画は限定466口で、1口4,980円（送料無料）にて、「白州18年」などの希少なウイスキーが当たる可能性があります。商品は5月10日にお届け予定です。
Kyoritsu Maintenance Co., Ltd. is offering a special 10-ticket accommodation voucher, the "Rokuju Accommodation Ticket," for individuals aged 66 and over. This ticket, named after the traditional Japanese celebration of reaching 66, allows recipients to enjoy multiple stays at Kyoritsu Resort properties nationwide. It's designed as a reward for those who have completed their active working lives or as a unique gift for parents, offering the luxury of weekday travel to scenic spots and famous hot springs.
We are pleased to announce the placement of advertisements for our company, Corporate Legal Innovation Platform Inc., on trains operating on the Tobu Skytree Line, Tokyo Metro Hanzomon Line, and Tokyu Den-en-toshi Line. These advertisements, showcasing our services and achievements, will be displayed on the upper part of train doors from April 1 to June 30, 2026. As a pioneering professional firm in Japan, we offer comprehensive support for corporate legal affairs, from recruitment to organizational and management strategies, and are trusted by many industry-leading clients.
Corporate Legal Innovation Platform Inc. has launched advertisements at Otemachi Station showcasing its services and achievements. These ads are displayed on 139 digital signage screens across various subway lines from April 1 to April 30, 2026, with the total number of screens increasing to 151 by April 16. The company, a professional firm specializing in legal recruitment and organizational strategy, highlights its agent and consulting services, as well as its latest publication, a comprehensive career guide for legal professionals.
Kuriyama Holdings Corporation has released three new TV commercials featuring Japanese men's volleyball player Yuji Nishida, the ambassador for their indoor sports flooring product, TARAFLEX. The commercials highlight the product's functionality and safety by showcasing Nishida's powerful movements, such as jump serves, flying receives, and agile footwork. These videos aim to promote TARAFLEX as a supportive and safe surface for athletes of all levels, from aspiring players to top professionals.
Okayama City's Takebe-cho Yoshida district, a rural area slightly removed from the city center, is facing a critical juncture in its agriculture due to an aging population and a shortage of successors. The local farmers and Okayama City are seeking a 'bridge' to promote the area's appeal and attract future agricultural leaders. This role involves information dissemination, planning experiential activities, and supporting consultation for employment and farming.
Ajino Mingei, known for its hand-stretched udon and Japanese cuisine, is holding a special campaign from April 3rd to April 30th, 2026, to celebrate new kindergarten and school enrollments. Customers who show a celebratory photo/video or post their dining experience on Instagram with specific hashtags will receive complimentary fried potatoes. This initiative aims to support families stepping into new environments through the joy of food.
Shiseido Japan has launched a new "Blossoming Program" seminar to support women in the menopausal generation. This program aims to provide accurate knowledge about menopause and empower women to live positively and authentically through skincare and makeup practices, addressing the significant economic loss and lack of information surrounding menopausal symptoms. It targets women aged 45-55 and those in pre-menopause, offering practical beauty advice and fostering communication.
To support households amidst rising prices, home center giant Komeri has expanded its "Toku-Toku-Chi" (Special Value) campaign. As of April 1st, prices have been reduced on 716 new items across approximately 1,200 stores nationwide.
MONTEROSA Co., Ltd. is launching a special campaign for Monte App members at 9 stores in Osaka and Hyogo. During this limited two-day event per store, all food items ordered in-store will be half price, and half of the bill will be returned as a meal voucher for future use. Additionally, a separate campaign offers up to 5% PayPay points back for payments made via the Monte App with a pre-obtained PayPay coupon.
TAC Co., Ltd. is launching the second phase of a limited-time campaign, offering discounts on its real estate agent exam preparation courses to individuals holding specific professional qualifications. This initiative aims to support those pursuing dual licenses and builds on TAC's proven track record of helping students succeed through its continuously evolving "TAC Method for Success."