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運動行銷

13 articles

GLION ARENA KOBE Becomes Arena Partner for "Daiichi Life Group Presents BLACK SAMURAI KOBE CAMP"

One Bright KOBE Inc. has announced that its venue, GLION ARENA KOBE, will serve as the arena partner for the "BLACK SAMURAI KOBE CAMP," a next-generation development program led by professional basketball player Rui Hachimura. The camp, scheduled for August 4-5, will provide world-class training to approximately 100 selected junior high and high school students from across the country. This marks the first time the event will be held in the Kansai region, aiming to contribute to the local community and promote sports.

Source: prtimes.jp

Move Sport Brand Signs Advisory Contract with Volleyball Player Nanami Seki

Descente Japan Ltd. has signed an advisory contract for its 'Move Sport' brand with Nanami Seki, a prominent Japanese national team setter currently playing in Italy's Serie A1. The partnership, effective May 2026, will involve product development based on Seki's advice and promotional activities, aiming to enhance the brand's value.

Source: prtimes.jp

Shiho Kuwaki and Katsumasa Miyamoto Achieve Same-Week Victories on Japan Women's and Senior Tours with Bridgestone Golf Gear

Bridgestone Sports Co., Ltd. announced that its sponsored players, Shiho Kuwaki and Katsumasa Miyamoto, won their respective tournaments—the "Sky RKB Ladies Classic" on the domestic women's tour and the "Ryoma Golf Hidaka Village Open" on the domestic senior tour—in the same week. Both players used Bridgestone Golf gear, a result that attests to the performance of their products.

Source: prtimes.jp

Men's Volleyball Player Keigo Nishimoto's 'KEIGO NISHIMOTO OFFICIAL FAN CLUB' Opens, Powered by Fan Communication Platform 'FaveConnect'

The official fan club for men's volleyball player Keigo Nishimoto, operated by Dingo Inc., has launched on NTV Wands' fan communication platform, 'FaveConnect.' The club offers two subscription plans, STANDARD and VIP, to deepen engagement between the athlete and his fans through exclusive content.

Source: prtimes.jp

Free Orix Buffaloes Game Invitation and Meet-and-Greet with Coach Adachi for Ulcerative Colitis & Crohn's Disease (IBD) Patients

Goodte Inc. and the Osaka IBD patient association, with support from the Orix Group, will host a free baseball game viewing event at Kyocera Dome Osaka on June 20, 2026, for 50 IBD patients and their families. The event will also feature a meet-and-greet with Orix Buffaloes coach Ryoichi Adachi, who also has ulcerative colitis. This initiative aims to improve patients' quality of life and promote social understanding of IBD.

Source: prtimes.jp

Thespa Gunma to Donate Original 15cm Rulers to All Elementary School Students in Maebashi City

Professional soccer club Thespa Gunma, in collaboration with official partner Ikeshita Kogyo Co., Ltd., will donate 'Thespa Gunma Original 15cm Rulers' to all approximately 15,500 elementary school students in Maebashi City. This initiative aims to support the healthy development of children, promote sports, and contribute to the local community. A donation ceremony is scheduled for May 26, 2026.

Source: prtimes.jp

[HAKODATE KAIKYO no KAZE] Event on Sat, 6/13! Accommodation Plan with Levanga Hokkaido Talk Show Featuring Players Kyosuke Hoshino & Rei Shimatani

On Saturday, June 13, 2026, HAKODATE KAIKYO no KAZE will offer a limited accommodation package featuring a talk show with Levanga Hokkaido players Kyosuke Hoshino and Rei Shimatani. The event will be held at the sister hotel "Yumoto Takubokutei" and is a special project for fans.

Source: prtimes.jp

Kuo Hsing-chun Shows Off Abs at Event, Jokes Her Stomach Feels 'A Bit Cool'

Weightlifting champion Kuo Hsing-chun attended a new product launch for her sponsor, Under Armour. As a brand ambassador for nearly a decade, she spoke about her functional requirements for training apparel, such as flexibility, while promoting the comfort of the new line. This event is a typical example of sports marketing leveraging the expertise of a top athlete.