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WIND AND SEA and Italian sports brand KAPPA announce their first collaboration collection. Featuring a fusion of both brands' logos and combining football and street cultures with a World Cup theme, items will be available for lottery sale exclusively online from May 2, 2026.
Ine to Agave Co., Ltd., a craft sake brewery in Akita, and food tech startup ASTRA FOOD PLAN Co., Ltd. have jointly developed and launched "Koshu Kafu Gururiko 2026," a limited edition craft sake. This innovative product upcycles hops used in Yo-Ho Brewing's "Yona Yona Ale" beer production, using ASTRA FOOD PLAN's "JOSEN" drying and sterilization technology. The initiative aims to create new flavors while promoting resource circulation and regional revitalization. Special events and limited-edition labels will be available at Isetan Shinjuku and NEWoMan Takanawa's sakejump takanawa, featuring paid tastings and food pairings.
GREEN×EXPO 2027, the International Horticultural Expo, will launch collaboration products with NTV's popular weather character Sora Jiro and the official mascot Tunk Tunk from May 13. Environmentally friendly items such as natural wood postcards are among the highlights.