What is the most important factor for companies when choosing an in-company store or office convenience store?

According to a survey of HR and General Affairs managers, the most important factor is the ability to customize the product assortment to meet the company's specific needs (60.4%).

Why is product customization so important for these stores?

The main reason, cited by 71.6% of respondents, is to cater to employees who work night shifts or rotating shifts and may not have access to outside stores.

What percentage of companies currently have an in-company store?

The survey found that 65.8% of responding companies currently have an in-company store or office convenience store.

Do companies want items other than food and drinks in their office stores?

Yes, approximately 89% of managers stated they want their in-company stores to offer non-food items such as daily necessities.

Who was surveyed for this report?

The survey was conducted among 111 HR and General Affairs managers who are involved in planning or implementing employee benefits and have experience with in-company stores.

AI News NQ Analysis

【企業内売店・オフィスコンビニの選定基準に関する実態調査】98.2%が重視する「品揃えのカスタマイズ」、最大の理由は夜勤・交替勤務への対応

NQ スコア 88/100

AI サマリー（NQ 加工済み）

A survey of 111 HR/GA managers by Shinko Holdings found that product customization is the top priority (60.4%) when selecting an in-company store. 98.2% of managers deem customization important, with the primary reason being to support night and shift workers (71.6%). There is also strong demand (89.2%) for non-food daily necessities, indicating the evolving role of these stores as a comprehensive employee support system.

AI 分析

よくある質問

Q: What is the most important factor for companies when choosing an in-company store or office convenience store?: A: According to a survey of HR and General Affairs managers, the most important factor is the ability to customize the product assortment to meet the company's specific needs (60.4%).
Q: Why is product customization so important for these stores?: A: The main reason, cited by 71.6% of respondents, is to cater to employees who work night shifts or rotating shifts and may not have access to outside stores.
Q: What percentage of companies currently have an in-company store?: A: The survey found that 65.8% of responding companies currently have an in-company store or office convenience store.
Q: Do companies want items other than food and drinks in their office stores?: A: Yes, approximately 89% of managers stated they want their in-company stores to offer non-food items such as daily necessities.
Q: Who was surveyed for this report?: A: The survey was conducted among 111 HR and General Affairs managers who are involved in planning or implementing employee benefits and have experience with in-company stores.