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Hokkaido Souvenir Staple 'Shiroi Black Thunder' Celebrates 15th Anniversary with Special Projects, Collaborates with 'Parfait, Coffee, Sake, Sato', a Pioneer of the Shime Parfait Boom! Limited-Time Shime Parfait to be Released in Hokkaido from April 1, 2026.

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To commemorate the 15th anniversary of Shiroi Black Thunder, product renewals and a limited-edition parfait collaboration are being implemented.

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Frequently Asked Questions

Q: What is Shiroi Black Thunder celebrating?
A: Shiroi Black Thunder is celebrating its 15th anniversary since its launch as a Hokkaido souvenir in 2011.
Q: What are the main anniversary initiatives?
A: The main initiatives include a product renewal to enhance its milk flavor and crunchy texture, and a collaboration with the parfait specialty store 'Parfait, Coffee, Sake, Sato' for a limited-time shime parfait.
Q: Where is Shiroi Black Thunder manufactured?
A: Shiroi Black Thunder is manufactured at Yuraku Confectionery's Sapporo factory.
Q: What are the key changes in the renewed Shiroi Black Thunder?
A: The renewed product uses Hokkaido milk in its coating chocolate and incorporates a new milk-flavored biscuit to enhance the milkiness. The crunchy texture has also been improved by adding harder cocoa cookies.
Q: When will the limited-time shime parfait be available?
A: The limited-time shime parfait will be released in Hokkaido starting from April 1, 2026.