WED Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Toshiki Arai; hereinafter "WED") and giftee Inc. (Headquarters: Shinagawa-ku, Tokyo; Representative Director: Taiki Shinozuka; hereinafter "giftee") are pleased to announce that "Shufoo!," an electronic flyer service operated by ONE COMPATH Inc. (Headquarters: Shibaur, Minato-ku, Tokyo; President & CEO: Rei Hayakawa; hereinafter "ONE COMPATH"), has joined "Performance Media Network (PMN)," a purchase outcome-linked platform jointly developed by WED and giftee, effective July 1, 2026. Background In recent years, with the strengthening of third-party cookie regulations, the importance of first-party data based on actual purchases has rapidly increased. Traditional digital advertising has faced challenges in tracking and measuring the entire process from ad exposure to actual purchasing behavior. To address these challenges, WED and giftee have been developing the purchase outcome-linked platform "PMN," realizing purchase-guaranteed promotions that manage everything up to "effectiveness measurement." The integration with "Shufoo!," an electronic flyer service used by 16 million people monthly, will enable efficient targeting of consumers "just before making a purchase." About "Shufoo!" "Shufoo!" is one of Japan's largest electronic flyer services, used by 16 million people monthly (as of June 2026, including access via provided ASP) and participating stores exceeding 120,000 nationwide. Users can freely check flyers from supermarkets, home centers, electronics stores, drugstores, and more across Japan. It is packed with information to make daily shopping convenient and rewarding, including recommended items, limited-time sales, bargain information, coupons and discount days, and recipe searches. It can be used on various devices such as smartphones, PCs, and tablets. TOPPAN Co., Ltd. began operating the service in August 2001, and ONE COMPATH Inc., a company within the TOPPAN Group, has been opera