[First in Japan] Updating 1300 Years of Hot Spring Culture: A Pharmacy Opens Within a Hot Spring Inn, Offering Stays That Harmonize Physical Condition, Sleep, and Diet
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Wataya Bessou opens Japan's first on-site pharmacy within a ryokan, launching the next-generation health tourism initiative 'Yakuhaku' (Pharmacy Stay).
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Frequently Asked Questions
- Q: What is 'Yakuhaku'?
- A: 'Yakuhaku' (薬泊) is a new style of stay developed by Wataya Bessou, which integrates a pharmacy within a hot spring inn. It aims to provide a holistic experience that harmonizes physical condition, sleep, and diet, going beyond traditional hot spring therapy.
- Q: What is the significance of opening a pharmacy within a hot spring inn?
- A: This is the first time in Japan that a pharmacy has been co-located within a hot spring inn. It aims to enhance the health and wellness aspects of a hot spring stay by offering professional pharmaceutical advice and support, ensuring guests' well-being during their visit.
- Q: Who is partnering with Wataya Bessou for this initiative?
- A: Wataya Bessou is collaborating with Iri Pharmaceutical Co., Ltd., a company specializing in prescription pharmacies, pharmaceuticals, health foods, and regenerative medicine.
- Q: When will the 'Yakuhaku' stays be available?
- A: The new stay experience integrating the pharmacy is scheduled to be offered starting April 2026.
- Q: What is the historical background of Ureshino Onsen?
- A: Ureshino Onsen boasts over 1,300 years of history, mentioned in the 'Hizen Province Fudoki' from the Nara period. It has long been a renowned hot spring resort for therapeutic purposes and is also located in a major tea-producing region.