In today's era of "Oshi-katsu" (fan activities), have you ever experienced this? On a weekend night, while playing your favorite idol's archived stream, a LINE message from your partner pops up in your notification bar: "When are we hanging out next?" At times like these, even though your head tells you "My partner should be the priority...", you find yourself thinking, "I have to watch my oshi right now..." and feeling a vague sense of unease towards your partner... While this is an extreme situation, it seems that many people today might find themselves in a situation where they have to decide whether to prioritize their "partner" or their "oshi". Therefore, "Wakamono Research," a marketing information site targeting teenagers and current high school students (https://wakamono-research.co.jp/media/), conducted a survey asking current high school girls and boys nationwide: "Which is more important to you, your 'partner' or your 'oshi'?" Today, we will introduce some of the results. ============================================= 【For Companies】 Surveys targeting teenagers and Gen Z, like the one in this article, can also be conducted for your company's products and services. - We want to utilize the real voices of teenagers and Gen Z in product development. - We want "data that becomes a topic of conversation" for PR. - We want to create plans that will be featured in the media. Wakamono Research can handle everything from "research" to "article creation" to "media exposure." In fact, we have examples of PR utilizing survey data that led to media coverage and social media diffusion. Let's design "talk-worthy research" together! ▶For case studies and inquiries: contact@wakamono-research.co.jp ▶Wakamono Research Inc. HP: https://wakamono-research.co.jp/ ============================================= 【One in Three Current High School Girls in the Reiwa Era Prioritize Their "Oshi" Over Their "Partner"!】 First, looking at the survey results for high school girls, 66.3% cho