Vivid Garden Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Rina Akimoto), which operates "Tabechoku," Japan's largest direct-to-consumer e-commerce site for farm-fresh produce, boasting No. 1 rankings in nine categories including awareness and usage rate, is holding the "Tabechoku National Pear Grand Prix 2026" for pear producers nationwide. This will be the first time this "producer-focused" competition is held, taking place on August 27 (Thu) and 28 (Fri), 2026. In this Grand Prix, professional judges will evaluate pears solely based on taste through actual tasting. The awarded pears will receive enhanced promotional support on Tabechoku to help boost producer revenue. Furthermore, by fairly evaluating and promoting a wide range of pears, from classic varieties to new ones, we aim to provide consumers with a purchasing experience that helps them discover their "must-have" favorite. Entry is open to all pear producers nationwide, regardless of whether they are registered with Tabechoku. Entry is limited to the first 80 entries, so please apply early. Entry Form: https://forms.gle/bPPHQ3aQ13qf4UJi8 Entry Deadline: August 4, 2026 (Tue) noon Entry Slots: First 80 entries (up to 2 varieties per producer) About the "Tabechoku National Pear Grand Prix 2026" This Grand Prix is a competition for pear producers nationwide, aiming to widely communicate the "appeal" of their pears and the producers' "dedication" to the world. Pear varieties are seeing active development of original breeds across Japan, such as "Shinkansen" and "Saigyoku." This Grand Prix seeks entries ranging from classic to new varieties, with the goal of discovering exceptionally delicious pears and producers to promote them, and to provide consumers with opportunities to find varieties that match their preferences. Objectives of the Event 1. Create opportunities for consumers to discover "pears that suit their taste." In the pear market, classic varieties like "Kosui" and "Housui" have long play