Yoshinoya Official Online Shop Expands Video Content Utilization with visumo, Achieving Approx. 2x CVR and Boosting Sales
NQ Score
37/100
N1 Content Completeness
4
AI Summary (NQ-processed)
Yoshinoya Co., Ltd. has expanded its use of the visual marketing platform 'visumo' on its official online shop. By implementing features such as Picture-in-Picture (PinP) video and embedding videos on product pages, the company visually communicates product appeal. This initiative has led to an improved customer experience and increased sales, including an approximate doubling of the conversion rate (CVR).