The Organization for Promoting the Visual Industry of Japan (VIPO) (Representative Director: Takamasa Matsutani, Chuo-ku, Tokyo) is seeking participating companies for the Busan Story Market 2026, an exhibition aimed at the audiovisual adaptation of publications, held in conjunction with the Busan International Film Festival. This initiative supports the overseas expansion of Japanese publishing companies. In today's rapidly evolving global video production environment, compelling "source material" is in high demand as a driving force for creating hits both domestically and internationally. The Busan Story Market is an exhibition and business meeting for publications (books/e-books) intended for video adaptation, and this will be Japan's fifth year exhibiting there. We are seeking companies that possess publications suitable as "source material" for video content such as films, dramas, and games. This includes not only published novels and manga but also digital e-books. Participating companies will have opportunities for business meetings and networking with buyers from around the world who are in Busan searching for source material for video adaptation, as well as with film festival attendees. Last year, six participating companies conducted a total of 165 business meetings. Publishing industry professionals looking to promote their works as source material for globally distributed video productions, or to build connections within the film and video content industry, are encouraged to apply. Busan Story Market 2026 Company Participation Overview [Event Period] Saturday, October 10, 2026 - Tuesday, October 13, 2026 [Location] Busan, South Korea [Number of Slots] 4 companies [Eligibility Requirements] (1) Japanese companies that hold overseas sales rights for books/e-books aiming for adaptation into film, drama, games, or other video content, and are willing to promote their submitted works and other company titles at the Busan International Film Festival's Busan St