DE・MON Exhibits "Try-Before-You-Buy" Mattress Booth at "Million Fes 3 in Hakata Dontaku Idol Festival"

AI Summary (NQ-processed)

The bedding brand "DE・MON" set up a free mattress trial booth at the "Million Fes 3 in Hakata Dontaku Idol Festival" on May 5, 2026. In a bedding market increasingly shifting to e-commerce, DE・MON provided an opportunity for consumers to experience the feel of their mattresses, which is difficult to convey online. Visitors could lie down on the spot to directly experience the product's concept. The event also featured a social media-linked gift campaign, encouraging user-generated content and authentic feedback.