Grand Opening of 'Trial Seiyu Futamatagawa Store', the 3rd Store of the New Format Fusing the Strengths of Trial and Seiyu

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ST Retail, under Trial Holdings, will open 'Trial Seiyu Futamatagawa Store' on April 24, 2026. This new format combines Trial's smart store technology with Seiyu's urban presence, aiming to revitalize urban GMS locations. Previous converted stores saw a 42% sales increase.

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ST Retail, under Trial Holdings, will open 'Trial Seiyu Futamatagawa Store' on April 24, 2026. This new format combines Trial's smart store technology with Seiyu's urban presence, aiming to revitalize urban GMS locations. Previous converted stores saw a 42% sales increase.

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Source: https://prtimes.jp/main/html/rd/p/000000123.000043820.html | Date: Date unavailable

ST Retail Co., Ltd. (Headquarters: Fukuoka City, Fukuoka Prefecture, Representative Director: Naoki Deguchi), a subsidiary of Trial Holdings Inc. (Headquarters: Fukuoka City, Fukuoka Prefecture, Representative Director: Hiroyuki Nagata), will hold the grand opening of 'Trial Seiyu Futamatagawa Store' on Friday, April 24, 2026, marking the 3rd store of a new format that fuses the strengths of both companies. 'Trial Seiyu' is a new business format integrating 'delicious food' and a 'convenient shopping experience.' It pursues an assortment that leverages the strengths of both companies, including a smart shopping experience utilizing IT, Trial's proud private brand (PB) 'Oishikunare!' and Seiyu's popular PB 'Minasama no Osumitsuki'. Following the 'Trial Seiyu Hanakoganei Store' opened last November and the 'Trial Seiyu Musashi-Shinjo Store' opened this February, the 'Trial Seiyu Futamatagawa Store' is the 3rd store of this new format. Through the introduction of digital technology and quality control know-how, it aims to establish a sustainable low-cost operation. Furthermore, as a retail business originating from Fukuoka, it will also provide products themed around 'Love for Kyushu'. Additionally, it introduces 'Smart Carts' and 'In-store Signage™', of which approximately 22,700 units are operating across the Trial Group nationwide, providing a new shopping experience as a smart store. 'Trial Seiyu' aims to expand to 30 stores by the fiscal year ending June 2029. ■ What is Trial Seiyu 'Trial Seiyu' is a new format by the Trial Group that converts Seiyu's hypermarket stores by fusing the respective strengths of Trial and Seiyu. In addition to Trial's strength in a smart and efficient shopping experience utilizing IT and Seiyu's strength in urban locations, the companies reflect their commitment to 'delicious food' to aim for the establishment of an urban GMS revitalization model in the Tokyo metropolitan area. ■ Performance of Trial Seiyu Hanakoganei Store At the firs

Grand Opening of 'Trial Seiyu Futamatagawa Store', the 3rd Store of the New Format Fusing the Strengths of Trial and Seiyu

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