Trenders' "SNS Insight Lab." x Hitotsubashi University Brain Science Research Center Announce First Results of Joint Research Using MRI Scanner
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Trenders' "SNS Insight Lab." and Hitotsubashi University Brain Science Research Center have announced the first results of their joint research on the effects of SNS short video viewing on brain activity using an MRI scanner. The study identified brain activity differences related to purchasing intentions for beauty products, providing insights for marketing.