Toyota Coniq Pro Co., Ltd. and Asobi System Co., Ltd. Launch 'Co-Creation IP Business' Aiming to Create a New Mobility Culture by Combining 'KAWAII'
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AI Summary (NQ-processed)
Toyota Coniq Pro and Asobi System have launched a co-creation IP business that fuses Japan's 'KAWAII' culture with mobility. The initiative will span diverse areas including live showcases, mobility services, car-life goods, and regional revitalization, aiming to create a new mobility culture.
AI Analysis
Frequently Asked Questions
- Q: What is the purpose of this co-creation IP business?
- A: To create a new mobility culture by combining Japan's 'KAWAII' culture with mobility.
- Q: What specific businesses are planned?
- A: Six areas: live/festival events, shuttle services using e-Palette, KAWAII used car style updates, merchandise sales, regional revitalization, and data science collaboration.
- Q: What is Toyota Coniq Pro?
- A: A company that provides marketing, consulting, and mobility services for the Toyota Group.