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Kurotomesode's Impression Changes with 'Depth of Black, Pattern, and Embroidery' | How to Choose Without Failure by Video

NQ Score 53/100

AI Summary (NQ-processed)

Rental Kimono My Select (operated by LIN Co., Ltd.) introduced video content on each product page in April 2026 to resolve the difficulty in understanding the 'visual differences' when choosing Kurotomesode, a formal kimono for weddings. This allows customers to check information that is difficult to convey with still images, such as fabric texture, luster, and the three-dimensional effect of embroidery, enabling them to choose products with a more realistic impression. The company plans to continue developing mechanisms that allow customers to 'choose with peace of mind even for the first time' and support their kimono selection.

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Frequently Asked Questions

Q: What are the challenges when choosing Kurotomesode?
A: When choosing Kurotomesode, it was difficult to understand subtle differences such as 'depth of black,' 'dye texture,' 'embroidery and gold leaf,' and 'pattern balance' from images alone, making it hard to choose.
Q: How did Rental Kimono My Select solve this problem?
A: In April 2026, video content was introduced on each product page, allowing customers to check details that are difficult to convey with still images, such as fabric texture, luster, and the three-dimensional effect of embroidery.