New Approach to Acquiring Users for Local Currency Ain Pay with NFT Stamp Rally ~Pilot Experiment Connecting Digital and Real-world in Higashimurayama City~
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AI Summary (NQ-processed)
SUSHI TOP MARKETING Inc. collaborated with Higashimurayama Ain Pay, a local digital currency, to conduct a pilot NFT digital stamp rally in Higashimurayama City. The event, held at "Ain Pay BIG Marche," connected 22 spots via QR codes and LINE, resulting in 1,047 NFT distributions and 215 participants in one day, aiming to boost user acquisition and local engagement.
AI Analysis
Frequently Asked Questions
- Q: What is the NFT Digital Stamp Rally?
- A: It is a digital event where you can earn NFTs (digital stamps) by scanning QR codes and receive rewards based on the number of stamps collected.
- Q: What is Higashimurayama AIN Pay?
- A: It is a digital local currency platform used in Higashimurayama City, boasting over 31,000 users and 550 participating stores.
- Q: What is the purpose of this pilot project?
- A: The purpose is to promote user acquisition for Higashimurayama AIN Pay, encourage continuous circulation within the region using NFTs, and revitalize the local economy.