Shukurei Co., Ltd. (President: Ryoichi Sakamoto, Head Office: Minato-ku, Tokyo) announces the second installment of its commemorative giveaway campaign celebrating the 10th anniversary of [Butter Butler], launching on July 1, 2026 (Wed). ◆ Overview of the Second Anniversary Commemorative Giveaway Campaign The second wave of the anniversary giveaway features a life-size keychain modeled after the 'Butter Financier' packaging. Designed as a pouch, it stylishly stores small essentials like hair ties or lip balm. Simply attach it to your bag to instantly make your everyday outings more exciting. 【Gift Details】 Butter Financier packaging Life-size keychain 【Campaign Period】 From July 1, 2026 (Wed) 【Eligibility】 Customers who purchase items totaling ¥4,320 or more (tax included) 【Participating Stores】 Permanent Stores: NEWoMan Shinjuku, Lumine Shinjuku, Ekiute Edition Shibuya, Tokyo Gift Palette, Ekiute Omiya, Fukuoka Airport International Departure Gate Store Event Stores: Haneda Airport Terminal 2 Smile Tokyo, EXPASA Ebina (downhill), and others *While supplies last. Offer ends when stock runs out. ◆ For Media Professionals High-resolution images, logos, and other assets for editorial features or filming are available upon request. If you require product samples for articles or program production, please contact us. We also welcome inquiries at the planning stage. Contact us here > ◆ The Beloved 'Butter Financier' Since the Brand's Launch Our Butter Financier is made with fermented butter from Europe and salt from Guérande, France. The exterior is baked to a crisp, golden-brown 'fox color,' while the interior is infused with a special maple-scented syrup for a moist, tender texture. Individually packaged and suitable for room-temperature storage, it's perfect as souvenirs or small gifts. 4 pieces: ¥1,080 (tax included) 6 pieces: ¥1,620 (tax included) 8 pieces: ¥2,160 (tax included) 12 pieces: ¥3,240 (tax included) ◆ A Decade of Gratitude from the Butler On April 15, 201