What is 'STRAIGHT EDGE'?

It's a unisex wear brand from Tokyo. It merges street culture with military functionality, proposing clothes for 'fighting' in urban life.

It is operated by SXE Co., Ltd., led by CEO Kazuya Hiroe, who has a track record in the beauty industry, with creator Akihiro Nishino participating as CNO (Chief Narrative Officer).

When can I purchase the products?

Pre-orders for the Core Line start on April 3rd, with the official release on April 13th. An exhibition and order event will be held in Shibuya from April 16th to 20th.

AI News NQ Analysis

Unisex Wear Brand 'STRAIGHT EDGE' Debuts

NQ Score 50/100

AI Summary (NQ-processed)

SXE Co., Ltd., led by Kazuya Hiroe with a proven track record in the beauty industry, is launching the unisex brand 'STRAIGHT EDGE'. The brand sold 1,700 pre-sale items and will officially launch on April 3rd.

AI analysis data is not yet available.

Frequently Asked Questions

Q: What is 'STRAIGHT EDGE'?: A: It's a unisex wear brand from Tokyo. It merges street culture with military functionality, proposing clothes for 'fighting' in urban life.
Q: Who runs the brand?: A: It is operated by SXE Co., Ltd., led by CEO Kazuya Hiroe, who has a track record in the beauty industry, with creator Akihiro Nishino participating as CNO (Chief Narrative Officer).
Q: When can I purchase the products?: A: Pre-orders for the Core Line start on April 3rd, with the official release on April 13th. An exhibition and order event will be held in Shibuya from April 16th to 20th.