When can I buy the 100 yen onigiri at Lawson Store 100?

Sales will begin on April 15, 2026, at all Lawson Store 100 locations.

What types of onigiri are being price reduced?

There are five types: salmon, tuna mayonnaise, spicy pollock roe, beef stir-fry mayonnaise, and kelp.

Why can you offer them for 100 yen?

We have managed to reduce costs by revising rice procurement methods and contracts, allowing us to maintain quality while achieving the price.

AI News NQ Analysis

【Lawson Store 100】Onigiri Returns to 100 Yen - Nationwide Rollout Following Over 200% Sales Jump in Pilot Sales

NQ Score 40/100

N1 Content Completeness 4

AI Summary (NQ-processed)

Lawson Store 100 is expanding its popular 100-yen onigiri price reduction campaign nationwide from April 15, 2026, following a successful pilot in the Kanto area that saw sales surge by over 200%. This expansion is enabled by procurement reviews that balance cost reduction with quality maintenance.

AI Analysis

Frequently Asked Questions

Q: When can I buy the 100 yen onigiri at Lawson Store 100?: A: Sales will begin on April 15, 2026, at all Lawson Store 100 locations.
Q: What types of onigiri are being price reduced?: A: There are five types: salmon, tuna mayonnaise, spicy pollock roe, beef stir-fry mayonnaise, and kelp.
Q: Why can you offer them for 100 yen?: A: We have managed to reduce costs by revising rice procurement methods and contracts, allowing us to maintain quality while achieving the price.