Stamen Inc. (Headquarters: Nagoya, Aichi Prefecture, President and Representative Director: Taihei Onishi, hereinafter "our company"), which develops and provides the employee experience platform "TUNAG (Tsunagu)", is pleased to announce that the Chugoku Shimbun Group (hereinafter "Chugoku Shimbun Group"), comprising 18 companies in media, broadcasting, and staffing centered in Hiroshima Prefecture, has introduced TUNAG. The Chugoku Shimbun Group is promoting organizational reform to respond to discontinuous environmental changes based on its "Group Growth Strategy 2032" formulated in the winter of 2024. As a partner responsible for strengthening communication and engagement among approximately 1,600 employees across the 18 group companies, we will support the creation of synergy that transcends organizational boundaries. Background of TUNAG Introduction | Strengthening Communication and Engagement While the Chugoku Shimbun Group has historically operated with a high degree of independence, it faced the following challenges in information sharing across the entire group: 1 Lack of a Foundation Different IT tools were operated by each company, and there was a lack of a unified platform to deliver information to the entire group. 2 Delays in Information Penetration and Visualization As a result, it was difficult to grasp the activities of other companies and departments. 3 Information Transmission to the Front Lines In particular, it was difficult to transmit information in real-time to frontline staff (such as in printing factories and transportation departments) who do not have PCs. Solving these challenges and maximizing the group's potential became the top priority for sustainable organizational growth. Key Points for Selecting TUNAG Among the many tools available, the following three points were particularly highly evaluated: "Accompanying" Utilization Support System The evaluation highlighted the expectation of reliable adoption and effect verification aligned w