What is the "Poetic Project"?

A project by ADERERROR to document the brand's creative journey, featuring actor Byun Woo-seok as the first ambassador.

Why was Byun Woo-seok chosen as ambassador?

His embodiment of "youth" aligns with the brand's "Post Minimal" essence.

When does this project begin?

It will unfold sequentially, starting with the release of the 26SS main collection.

AI News NQ Analysis

ADERERROR Appoints Actor Byun Woo-seok as First Official Ambassador; Launches "Poetic Project"

NQ Score 50/100

AI Summary (NQ-processed)

Global fashion brand ADERERROR has appointed actor Byun Woo-seok as its first official ambassador to launch the "Poetic Project," marking a new creative journey for the brand.

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Frequently Asked Questions

Q: What is the "Poetic Project"?: A: A project by ADERERROR to document the brand's creative journey, featuring actor Byun Woo-seok as the first ambassador.
Q: Why was Byun Woo-seok chosen as ambassador?: A: His embodiment of "youth" aligns with the brand's "Post Minimal" essence.
Q: When does this project begin?: A: It will unfold sequentially, starting with the release of the 26SS main collection.