[6-Country Survey] Internal Communication Shows "Perception Gap": 47% of Desk Workers vs. 29% of Frontline Workers, Clear Communication Boosts Job Satisfaction by Approx. 3.5 Times
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79/100
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AI Summary (NQ-processed)
Staffbase, a global leader in employee communication, in collaboration with YouGov, released key findings from a 6-country survey. The survey revealed a significant perception gap in internal communication satisfaction between desk workers (47%) and frontline workers (29%). It also indicated that clear communication from management increases employee job satisfaction by approximately 3.5 times. The next survey, scheduled for summer 2026, will include Japan.
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Frequently Asked Questions
- Q: What is the main finding of the 6-country survey on internal communication?
- A: The survey revealed a significant perception gap in internal communication satisfaction between desk workers (47% satisfied) and frontline workers (29% satisfied).
- Q: How does clear communication from management impact employee job satisfaction?
- A: When management communication is clear, employee job satisfaction increases by approximately 3.5 times.
- Q: What percentage of employees cite poor internal communication as a reason for considering a job change?
- A: 63% of employees considering changing jobs cite poor internal communication as a reason for their consideration.
- Q: Who are considered frontline employees in this survey?
- A: Frontline employees are defined as those working on-site without a desk, such as in retail, factories, logistics, healthcare, and construction.
- Q: What is the expected impact of including Japan in the next survey?
- A: Including Japan in the next survey is expected to further clarify the relationship between internal communication, engagement, and business growth in Japanese companies compared to overseas.