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[EST] Limited Edition: Discarded Bananas Used as Deodorant Charcoal! EST and Dole Collaborate to Launch "Deodorant Charcoal Refrigerator Use Banana Charcoal"

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EST Co., Ltd. is launching "Deodorant Charcoal Refrigerator Use Banana Charcoal," a limited-edition refrigerator deodorizer utilizing "Banana Charcoal" from Dole's food loss reduction project "Mottainai Banana Project," available from May 27th. This product upcycles "off-spec" bananas, contributing to sustainability and offering consumers an eco-friendly product for their homes.

AI Analysis

Frequently Asked Questions

Q: What is the release date and estimated price of the new limited edition deodorant product?
A: The product will be launched on May 27th, and the estimated retail price is around 470 yen including tax.
Q: Which companies collaborated to develop this new refrigerator deodorant charcoal product?
A: This product was developed through a collaboration between EST Co., Ltd. and Dole Co., Ltd.
Q: What kind of bananas are used to produce the sustainable banana charcoal for this product?
A: It is made from bananas that were deemed off-spec due to exterior blemishes, size, or shape.
Q: What award did the Mottainai Banana Project receive from the government in the year 2025?
A: It received the Environmental Vice-Minister's Award at the Reiwa 7th year Food Loss Reduction Promotion Award.
Q: How many tons of off-spec bananas did the Mottainai Banana Project rescue in fiscal year 2024?
A: The project has a track record of rescuing approximately 2,000 tons of bananas in FY2024.