According to the System Research Co., Ltd. survey, what proportion of respondents reported finding online shopping enjoyable, and how is this proportion broken down by response frequency?

Seventy‑three percent of respondents answered that they find online shopping enjoyable; specifically, 52.0 % said they feel enjoyment sometimes and 21.0 % said they feel enjoyment often.

Which company conducts the "Creative Mall Alulu" survey and what age range of participants was targeted nationwide?

The survey was conducted by System Research Co., Ltd., headquartered in Nagoya, Aichi Prefecture, and it targeted men and women aged twenty to fifty‑nine across Japan.

What are the top three reasons respondents cited for feeling enjoyment while shopping online, and what percentages correspond to each reason?

Respondents most frequently enjoyed being able to find the product they wanted (61.0 %), the time spent comparing while selecting (52.1 %), and the time spent searching for products (50.0 %).

How does the survey describe the relative importance of the "experience of searching" compared to "instant buying" in e‑commerce?

The study found that the "experience of searching" is supported as a value of online purchasing that is equal in strength to the value of "instant buying".

According to the findings, at which specific moment in the e‑commerce process do respondents report the highest level of satisfaction?

Respondents indicated that the highest satisfaction occurs at the moment they find what they want, meaning the discovery of the desired product during the search phase.

AI News NQ Analysis

The 'Experience of Searching' is Supported Just as Strongly as 'Instant Buying': E-commerce Shopping Trends in the Era of Time-Performance

NQ Score 50/100

AI Summary (NQ-processed)

A survey by 'Alulu Mall' reveals that while consumers value efficiency, the process of searching for and selecting products is considered a key part of the enjoyment of online shopping. Even in an era where 'time-performance' (taipa) is prioritized, the experience of finding items oneself remains highly valued by consumers.

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Frequently Asked Questions

Q: According to the System Research Co., Ltd. survey, what proportion of respondents reported finding online shopping enjoyable, and how is this proportion broken down by response frequency?: A: Seventy‑three percent of respondents answered that they find online shopping enjoyable; specifically, 52.0 % said they feel enjoyment sometimes and 21.0 % said they feel enjoyment often.
Q: Which company conducts the "Creative Mall Alulu" survey and what age range of participants was targeted nationwide?: A: The survey was conducted by System Research Co., Ltd., headquartered in Nagoya, Aichi Prefecture, and it targeted men and women aged twenty to fifty‑nine across Japan.
Q: What are the top three reasons respondents cited for feeling enjoyment while shopping online, and what percentages correspond to each reason?: A: Respondents most frequently enjoyed being able to find the product they wanted (61.0 %), the time spent comparing while selecting (52.1 %), and the time spent searching for products (50.0 %).
Q: How does the survey describe the relative importance of the "experience of searching" compared to "instant buying" in e‑commerce?: A: The study found that the "experience of searching" is supported as a value of online purchasing that is equal in strength to the value of "instant buying".
Q: According to the findings, at which specific moment in the e‑commerce process do respondents report the highest level of satisfaction?: A: Respondents indicated that the highest satisfaction occurs at the moment they find what they want, meaning the discovery of the desired product during the search phase.