Sony Marketing Inc. (Headquarters: Minato-ku, Tokyo; President: Daisuke Kawaguchi) will sequentially begin offering the latest version, Ver. 1.7, of its SaaS-based AI video analysis service "A2 Production" starting in early June 2026. This update includes the addition of the sound effect generation engine "MMAudio" and "Cloud Gateway Storage Service," along with an update to the sound source separation engine. Additionally, the cloud media storage "Ci Media Cloud" will undergo sequential updates, including an expansion of supported file formats and the addition of a watch folder function to the integrated desktop application "Ci Transfer." ■Overview of "A2 Production" Ver. 1.7 The latest version, Ver. 1.7, was released on June 5 (Fri). This version introduces the new engine "MMAudio" and launches the "Cloud Gateway Storage Service" to enhance cloud integration. Furthermore, updates to the sound source separation engine will improve expressiveness and operational efficiency in video production, broadcasting, and content creation. - New Engine "MMAudio" (Sound Effect Generation) This engine is an AI solution that analyzes the content of images and videos to automatically generate optimal sound effects for the scene. In addition to generation based on video analysis, it also supports sound effect generation via text input, realizing diverse acoustic expressions such as the sound of waves on a sandy beach and the passing of a train. Sample of generated sound sources can be found here: https://sony.jp/professional/creators-cloud/news20260701/index.html - "Cloud Gateway Storage Service" The "Cloud Gateway Storage Service" is a cloud infrastructure service that enables secure and flexible material linkage between on-premises environments and the cloud. It supports transfer instructions via a web browser, allowing users to initiate material transfers from anywhere using a web browser. Its simple and intuitive UI facilitates smooth material storage and retrieval. - Update to