SoftBrain Releases Case Study of e-Sales Manager Implementation at PLAINER Inc.

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SoftBrain has released a case study of its e-Sales Manager CRM/SFA system being implemented at PLAINER Inc. PLAINER, a rapidly growing B2B SaaS company, successfully resolved issues like limited deal management and inconsistent sales follow-ups, expecting improved productivity and increased sales.

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SoftBrain has released a case study of its e-Sales Manager CRM/SFA system being implemented at PLAINER Inc. PLAINER, a rapidly growing B2B SaaS company, successfully resolved issues like limited deal management and inconsistent sales follow-ups, expecting improved productivity and increased sales.

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Source: https://prtimes.jp/main/html/rd/p/000000073.000022585.html | Date: Date unavailable

SoftBrain Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director and President: Hirofumi Toyoda; hereinafter "SoftBrain"), a provider of CRM/SFA solutions for improving corporate competitiveness, has conducted an interview regarding the implementation of e-Sales Manager at PLAINER Inc. (Headquarters: Meguro-ku, Tokyo; Representative Director and CEO: Dai Kobayashi), and has published the video on its corporate website. PLAINER Inc. Case Study Page: https://www.e-sales.jp/casestudy/plainer/ ■ Interview Overview PLAINER Inc. is a company headquartered in Meguro-ku, Tokyo, that provides "PLAINER," a no-code platform for creating B2B software and SaaS demos. "PLAINER" is widely recognized as an innovative service that allows customers to experience product UI/UX before signing a contract. While the company's number of business negotiations rapidly increased, it faced the following challenges: ・Management limitations: Deal management and customer management were handled using spreadsheets, etc., but they could no longer cope with the rapidly increasing number of deals. ・Personalization of follow-ups: Insufficient visualization of deal phase management and reasons for past losses made it difficult for the inside sales team to efficiently follow up and re-engage prospects, leading to personalized and inconsistent approaches. ・Disparities in sales skills and outcomes: It was difficult to objectively grasp the strengths and weaknesses of individual sales representatives, and disparities in sales skills and outcomes became a challenge. The points the company focused on when introducing e-Sales Manager were as follows: ・Intuitive and easy-to-understand UI (User Interface) that allowed sales members on site to input data without hesitation. ・Comprehensive coverage of functions that should be standard in CRM/SFA, and the ease of numerical aggregation using dashboards. ・A highly reproducible management system that allows individual thought processes to be shared as orga

SoftBrain Releases Case Study of e-Sales Manager Implementation at PLAINER Inc.

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