Smart Soudan Shitsu Inc. (Head Office: Minato-ku, Tokyo; Representative Director & CEO: Yasuo Fujita), which addresses employees' "unclear feelings" and supports the alignment of individual and organizational growth, celebrated the first anniversary of the launch of its corporate coaching service "Smart My Coach" on July 1, 2026. We express our gratitude for the support of many people and will continue to contribute to companies' human capital management and the well-being of their employees through our services. ■ "Smart My Coach" in Numbers "Smart My Coach" is a corporate coaching service that supports each individual employee. Its key feature is providing highly customized coaching tailored to the challenges of individuals and on-site teams by combining three axes: industry, hierarchy, and individual. One year has passed since its official release, and with the support of many people, the cumulative session time has exceeded 860 hours (*1). Furthermore, in the questionnaires answered by participants after each session, a high satisfaction rating of an average of 4.31 out of 5 points (*2) has been recorded, with the approach tailored to on-site issues receiving high praise. In addition, this service only employs professionals with extensive business experience and certifications from the International Coach Federation (ICF), and the number of affiliated coaches has reached 72. The satisfaction of the coaches supporting the service is also high, averaging 4.73 out of 5 points (*3), indicating that high-quality matching and a positive dialogue environment are maintained, leading to participant trust and tangible results. ■ On-site Challenges Revealed in the First Year of Service As "Smart My Coach" has been introduced to various companies, common challenges faced by modern organizations have become apparent. The first is the limitation of traditional "lecture-style training (teaching)." Companies that have previously conducted training for managers by external instr