Despite the Expanding Beauty Market, Why Are Scalp Problems Still Increasing? An Active Beautician Launches a New Project Centered on "Stop Beauty"
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41/100
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4
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EZUKARIMO Co., Ltd. has launched a new project centered on "stop beauty" to address the increasing scalp problems despite the expanding beauty market. From the perspective that excessive care disrupts the skin's natural functions, the project aims to re-evaluate beauty norms through no-poo support and information dissemination for beauticians.