What company provided the 'Shuttlerock BBF for X' campaign tool used by au Payment Co., Ltd. on X (Twitter)?

Shuttlerock Japan Co., Ltd., headquartered in Shinjuku-ku, Tokyo and led by Representative Director Nobuyasu Kanemitsu, provided the 'Shuttlerock BBF for X' tool to au Payment Co., Ltd.

What was the primary objective of au Payment Co., Ltd.'s X (Twitter) campaign using Shuttlerock BBF for X?

The primary objective was to expand awareness of au PAY, foster a fan base, and promote service usage through the official X account @au_PAY_official.

On which dates did au Payment Co., Ltd. promote 'Tanuki no Kichi Nichi' through its X (Twitter) campaign?

au Payment Co., Ltd. promoted 'Lucky Raccoon Dog Day' on the 5th, 8th, 15th, and 25th of each month, posting campaign content the day before each target date.

What participation method was adopted in the X (Twitter) campaign to achieve high diffusion rates?

The campaign adopted 'Follow & Repost' as the participation requirement, which was identified as the method with the highest diffusion rate on X (Twitter).

What type of prize was offered in the campaign to encourage both participation and service usage?

au PAY Gift Cards were offered as prizes to incentivize campaign participation and promote further usage of the au PAY service.

AI News NQ Analysis

au Payment Co., Ltd. Responds to X (Twitter) Algorithm Changes with "Shuttlerock BBF", Achieving Increased Impressions & Ranking #1 in Trends

NQ Score 100/100

AI Summary (NQ-processed)

au Payment Co., Ltd. partnered with Shuttlerock Japan Co., Ltd. to redesign its X (Twitter) instant win campaign, "Shuttlerock BBF for X," in response to algorithm changes. This strategic redesign, which included adding 'reply' as an optional participation condition, led to a significant increase in impressions, follower growth, and engagement, ultimately achieving the #1 trend position.

AI analysis data is not yet available.

Frequently Asked Questions

Q: What company provided the 'Shuttlerock BBF for X' campaign tool used by au Payment Co., Ltd. on X (Twitter)?: A: Shuttlerock Japan Co., Ltd., headquartered in Shinjuku-ku, Tokyo and led by Representative Director Nobuyasu Kanemitsu, provided the 'Shuttlerock BBF for X' tool to au Payment Co., Ltd.
Q: What was the primary objective of au Payment Co., Ltd.'s X (Twitter) campaign using Shuttlerock BBF for X?: A: The primary objective was to expand awareness of au PAY, foster a fan base, and promote service usage through the official X account @au_PAY_official.
Q: On which dates did au Payment Co., Ltd. promote 'Tanuki no Kichi Nichi' through its X (Twitter) campaign?: A: au Payment Co., Ltd. promoted 'Lucky Raccoon Dog Day' on the 5th, 8th, 15th, and 25th of each month, posting campaign content the day before each target date.
Q: What participation method was adopted in the X (Twitter) campaign to achieve high diffusion rates?: A: The campaign adopted 'Follow & Repost' as the participation requirement, which was identified as the method with the highest diffusion rate on X (Twitter).
Q: What type of prize was offered in the campaign to encourage both participation and service usage?: A: au PAY Gift Cards were offered as prizes to incentivize campaign participation and promote further usage of the au PAY service.