Who were the target respondents for the follow-up survey conducted by Shopee Japan?

The survey targeted 111 Japanese e-commerce managers and business owners who started cross-border e-commerce within the last three years.

What percentage of business owners felt anxiety before starting cross-border e-commerce?

A total of 97.3 percent of the managers and business owners experienced anxiety or concerns prior to entering the market.

How did the participants' actual experiences after entering the market compare to their initial concerns?

More than 70 percent of the respondents reported that their concerns either did not materialize or were not as significant as expected.

What proportion of the surveyed managers encountered unexpected positive outcomes after starting cross-border e-commerce?

Ninety-one percent of the participating business owners experienced unexpected positive outcomes after their entry into the market.

What was the most common unexpected positive outcome experienced by the respondents after starting?

The most common outcome was that products which were difficult to sell domestically sold well in overseas markets, reported by 61.4 percent of respondents.

AI News NQ Analysis

[Follow-up Survey on "What Happened Next" for Cross-border EC Participating Companies] 97.3% of Business Owners Felt Uneasy Before Entry, While Over 70% Responded That "Their Concerns Did Not Materialize" or "It Was Not as Big a Problem as Expected"

NQ Score 100/100

AI Summary (NQ-processed)

A survey of 111 Japanese e-commerce business owners who entered cross-border e-commerce within the last three years revealed that 97.3% felt anxiety before entry. However, over 70% reported that their concerns did not materialize or were not as significant as expected. A surprising 91% also experienced unexpected positive outcomes, such as products that struggled domestically finding success overseas.

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Frequently Asked Questions

Q: Who were the target respondents for the follow-up survey conducted by Shopee Japan?: A: The survey targeted 111 Japanese e-commerce managers and business owners who started cross-border e-commerce within the last three years.
Q: What percentage of business owners felt anxiety before starting cross-border e-commerce?: A: A total of 97.3 percent of the managers and business owners experienced anxiety or concerns prior to entering the market.
Q: How did the participants' actual experiences after entering the market compare to their initial concerns?: A: More than 70 percent of the respondents reported that their concerns either did not materialize or were not as significant as expected.
Q: What proportion of the surveyed managers encountered unexpected positive outcomes after starting cross-border e-commerce?: A: Ninety-one percent of the participating business owners experienced unexpected positive outcomes after their entry into the market.
Q: What was the most common unexpected positive outcome experienced by the respondents after starting?: A: The most common outcome was that products which were difficult to sell domestically sold well in overseas markets, reported by 61.4 percent of respondents.