Where can I use the new Primience colors?

They are available at hair salons across Japan that carry Shiseido Professional products.

What is Primience's repair technology?

It is a proprietary technology that focuses on hair density to enhance natural beauty while minimizing damage, allowing for repeated coloring.

Which hair color do you recommend for a natural, skin-flattering finish?

Primience is designed with an yellowish-brown base for excellent skin harmony, and the new 'Calm Beige' shade offers a particularly soft and natural look.

AI News NQ Analysis

Shiseido Professional Launches Two New Shades for Its Salon Hair Color Brand 'PRIMIENCE'

NQ Score 90/100

N1 Content Completeness 10

Key facts

Shiseido Professional Launches Two New Shades for Its Salon Hair Color Brand 'PRIMIENCE'
Shiseido Professional will release two new shades for its 'PRIMIENCE' professional hair color brand on August 6, 2026. Based on the concept of 'Quiet Confidence,' these new shades aim to reflect inner self-assurance with a delicate and refined color palette.
Source: PR TIMES
Date: Fri Jun 05 2026 11:00:02 GMT+0900 (Japan Standard Time)

Direct answer

Shiseido Professional will release two new shades for its 'PRIMIENCE' professional hair color brand on August 6, 2026. Based on the concept of 'Quiet Confidence,' these new shades aim to reflect inner self-assurance with a delicate and refined color palette.

Citation: Shiseido Professional Launches Two New Shades for Its Salon Hair Color Brand 'PRIMIENCE' (Fri Jun 05 2026 11:00:02 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Fri Jun 05 2026 11:00:02 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

Shiseido Professional will release two new shades for its 'PRIMIENCE' professional hair color brand on August 6, 2026. Based on the concept of 'Quiet Confidence,' these new shades aim to reflect inner self-assurance with a delicate and refined color palette.

AI Analysis

Frequently Asked Questions

Q: Where can I use the new Primience colors?: A: They are available at hair salons across Japan that carry Shiseido Professional products.
Q: What is Primience's repair technology?: A: It is a proprietary technology that focuses on hair density to enhance natural beauty while minimizing damage, allowing for repeated coloring.
Q: Which hair color do you recommend for a natural, skin-flattering finish?: A: Primience is designed with an yellowish-brown base for excellent skin harmony, and the new 'Calm Beige' shade offers a particularly soft and natural look.