SHIRO to Open 'SHIRO LOTTE DEPARTMENT STORE PYEONGCHON' at Lotte Department Store Pyeongchon, South Korea on June 23, 2026
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AI Summary (NQ-processed)
SHIRO will open its fourth Korean store, 'SHIRO LOTTE DEPARTMENT STORE PYEONGCHON,' on June 23, 2026, on the first floor of Lotte Department Store Pyeongchon in Anyang, South Korea. The store will feature sustainable design using traditional Korean hanji paper and recycled materials.
AI Analysis
Frequently Asked Questions
- Q: Where is SHIRO's Pyeongchon store located?
- A: On the 1st floor of Lotte Department Store Pyeongchon in Anyang, South Korea.
- Q: What are the features of the hanji paper used in the store?
- A: High strength, breathability, insect resistance from plant dye, and color deepens over time.
- Q: Why is mokshim (paper mulberry core) used?
- A: To repurpose waste material; it's lightweight, strong, and naturally absorbs humidity.
- Q: Who designed the store?
- A: Koshiro Ogura of DRAWERS, focusing on 'the responsibility of making.'
- Q: What is SHIRO's sustainability philosophy?
- A: No virgin materials, reuse of waste, and design for future recycling and cultural preservation.