Morinaga Milk Industry Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and Representative Director: Yoichi Onuki) and Shinchosha Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President and Representative Director: Takanobu Sato) are launching the collaborative project "Honto no Hitoyasumi" (A Real Break) between "Mount Rainier," the No. 1 brand in chilled coffee sales (*), and "Shincho Bunko," which plans the "Shincho Bunko 100 Books" summer bookstore fair celebrating its 50th anniversary this year. The project will commence sequentially from Wednesday, July 1st. *Based on cumulative sales value in the coffee market (container: cup) from April 2025 to March 2026, according to INTAGE SRI+. This project brings together "Mount Rainier," which has aimed to be a source of support for people living in the current era, and "Shincho Bunko," the planner of "Shincho Bunko 100 Books," to propose a new reading experience unique to this summer, with the concept of "Honto no Hitoyasumi." We believe that "taking a break with a cafe latte" and "immersing oneself in a story by reading a book" are "restful moments" that hold value precisely in today's information-saturated and busy lives. We have planned content and events that can be easily enjoyed not only by avid readers but also by reading beginners, with a "Mount Rainier" in hand. During the project period, we will release "Mount Rainier ~Shincho Bunko 100 Books Collaboration Novel Package~" allowing you to enjoy novels perfect for a break. The package will feature an impressive excerpt from the works of Saint-Exupéry, Shuntaro Tanikawa, and Sonoko Machida as "Famous Passages for a Break." A special website will allow you to read parts of each work. Additionally, by accessing the QR code on the package, you can read "Mukaburi Shosetsu" (Forced-Prompt Novels) specially written for "Mount Rainier" by popular authors Norio Go, Hikaru Sugii, and Daken. Furthermore, we will hold a new reading experience event called "Hon-pa" (Boo