Sendai Kaigi Co., Ltd. (Headquarters: Minato-ku, Tokyo / President and CEO: Tomoya Takahashi) will hold a special course for PR staff titled "1-Day Intensive Seminar on Crisis Management Measures Assuming Cyber Attacks." This is a special course where participants will learn the key points of initial response, internal coordination, and external communication that PR personnel should handle during a cyber attack, all in one day. In an era where information chaos can easily spread through social media and generative AI, participants will acquire practical skills in crisis management PR to protect corporate trust. Details here ■What is the "1-Day Intensive Seminar on Crisis Management Measures Assuming Cyber Attacks" for PR? Cyber attacks are no longer just an IT department issue. The moment information is leaked or systems are shut down, a company's accountability is questioned. It is the PR department that handles the initial response. If the initial communication after an incident is delayed or ambiguous, anxiety and speculation will spread rapidly. Information can go viral on social media, and fake or misinformation generated by AI may be mixed in. Beyond the damage itself, criticism of the company's stance poses a risk to the brand. This course views cyber attacks not as "IT incidents" but as "brand crises." It clarifies what PR staff should confirm, who they should coordinate with, and in what order they should communicate during emergencies. It also covers coordination with management, information systems, legal affairs, and customer support departments. Learning after an incident occurs will lead to a delayed response. Having a framework for decision-making during normal times is the first step in preventing damage to trust. This is a one-day intensive course for those who want to establish a PR-led crisis management system. ☑️Why now? 1. Cyber attacks have become a management issue that shakes corporate credibility Cyber attacks are not limited to technical f