Seven-Eleven Japan Co., Ltd. (Head Office: Chiyoda-ku, Tokyo, President and Representative Director: Tomohiro Akutsu) will sequentially release the Seven-Eleven exclusive color "Orange" of "Beats Solo Buds" from Apple's audio brand Beats, starting July 4 (Sat) at Seven-Eleven stores nationwide. "Beats Solo Buds" are completely wireless earphones that allow you to enjoy powerful sound while adopting the smallest case in Beats' history. The vibrant orange color that will be released this time is a special design that adds color to summer fashion and lifestyles. In addition, the standard colors, matte black and transparent red, will also be sold nationwide. Seven-Eleven has been selling Apple's accessory products, under which Beats is affiliated, since May 2019. The handling of this product was made possible through continued collaboration and partnership, leading to the sale of products including this limited color. Seven-Eleven will continue to offer a wide selection of products that enrich various everyday scenes. Product Overview ■Beats Solo Buds (Matte Black / Transparent Red / Orange) Price: 11,637 yen (12,800 yen including tax) Release Date: July 4 (Sat) onwards, sequentially Sales Area: Nationwide Manufacturer: Apple Sophisticated Sound *Image is for illustrative purposes. "Beats Solo Buds" are completely wireless earphones with the smallest case to date. Their compact size makes them easy to carry, and they deliver powerful, clear sound, making them ideal for everyday use, as well as for commuting, school, and travel. Seven-Eleven Exclusive Color Appears In addition to the standard colors matte black and transparent red, orange is now available. Orange is an exclusive color handled only at Seven-Eleven in Japan. Its vibrant hue is also recommended as an accent for summer fashion and lifestyles. As a limited color that adds vibrancy to everyday life, it enhances the joy of carrying them around. Comment from Representative This time, we have prepared a vivid ora