Overwhelming Pre-Launch Buzz! 300 Bottles Only! Exclusive Preview Event for 'Blue Highball & Blue Shaved Ice' in Shinjuku! Master Bartender Teams Up with 100-Year-Old Ice Artisan for an Adult Summer Festival
AI Summary (NQ-processed)
The Plinius, a private bottlers brand by Royal Mile Co., Ltd., celebrates the launch of its domestically produced limited-edition Blue Curaçao liqueur with a pop-up event in Shinjuku on July 4, 2026. Featuring a 'Blue Highball' and a next-generation 'Blue Shaved Ice' cocktail, the event blends Japanese and Caribbean drinking cultures in a premium urban summer experience.
AI Analysis
Frequently Asked Questions
Q: Who is hosting the 'Blue Highball Experience! Summer Festival'?
A: The event is hosted by The Plinius, a brand under Royal Mile Co., Ltd., led by Japan Bartender Champion Kazunori Shizuya.
Q: What is the participation fee for the event?
A: Not specified, but likely paid or lottery-based due to its limited 300-bottle product tie-in.
Q: What are the features of Kuramoto Ice Industry's ice?
A: A century-old Kanazawa-based maker. Their ice is slowly frozen at -8 to -10°C for 48–72 hours, resulting in ultra-clear, slow-melting pure ice.