Saitama Prefecture is recruiting local businesses for its shared booths at two major national exhibitions in February 2027: the 61st Supermarket Trade Show and the 103rd Tokyo International Gift Show Spring LIFE×DESIGN. The initiative aims to support food manufacturers and traditional craft industries in expanding their sales channels. Selected participants will receive expert advice on display methods and product refinement. Application fees are 100,000 or 120,000 yen per participant, with a deadline of June 30, 2026.