New Brand 'by DRESSY' Born from PLACOLE & DRESSY — Unveiling 6 Styles, 12 Dresses Derived from the Realities of Brides and Shops at June Tokyo Exhibition
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Boukensha Placole, operating 'PLACOLE & DRESSY,' announces the launch of its new wedding dress brand 'by DRESSY.' The brand will unveil 6 styles and 12 dresses, designed based on genuine feedback from brides and shops, at an exhibition in Tokyo on June 2, 2026. This marks a strategic entry into the original wedding dress market for the leading wedding platform.