What is the main objective of the "Jigoku Kourin" project?

To create a new entertainment IP by merging Beppu Keirin and "Jigoku Meguri," utilizing cutting-edge technology to achieve regional revitalization and establish a co-creative economy with fans.

Which creators are involved in the project?

Hiroko Utsumi is responsible for the original character concept, and INEMOUSE handles the character design, featuring a stellar production team.

What is the significance of this project for Beppu City?

By merging unique tourism resources with entertainment, it aims to attract new tourists, revitalize local industries, and build a next-generation regional development model using digital technology.

How can fans participate in the project?

Fans can engage with characters and participate through voice dramas, YouTube streaming, and "Oshaberi Experience" (chatting experience) events held locally.

What technologies does Pictoria Inc. utilize?

They employ digital technologies such as AI and synthesized speech to provide real-time communication and immersive experiences, thereby enhancing IP value and deepening fan engagement.

AI News NQ Analysis

Hell's Wheel Descends! Beppu City Public Enterprise Bureau and Pictoria Launch New IP Project!

Key facts

Hell's Wheel Descends! Beppu City Public Enterprise Bureau and Pictoria Launch New IP Project!
The Beppu City Public Enterprise Bureau and Pictoria Inc. are launching a new IP project called "Jigoku Kourin," which fuses Beppu Keirin (bicycle racing) with "Jigoku Meguri" (hell tours). With animation direction by Hiroko Utsumi and character design by INEMOUSE, the project aims for regional revitalization and co-creation with fans using cutting-edge technology.
Source: PR TIMES
Date: Fri Jun 12 2026 17:00:02 GMT+0900 (Japan Standard Time)

Direct answer

The Beppu City Public Enterprise Bureau and Pictoria Inc. are launching a new IP project called "Jigoku Kourin," which fuses Beppu Keirin (bicycle racing) with "Jigoku Meguri" (hell tours). With animation direction by Hiroko Utsumi and character design by INEMOUSE, the project aims for regional revitalization and co-creation with fans using cutting-edge technology.

Citation: Hell's Wheel Descends! Beppu City Public Enterprise Bureau and Pictoria Launch New IP Project! (Fri Jun 12 2026 17:00:02 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Fri Jun 12 2026 17:00:02 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

The Beppu City Public Enterprise Bureau and Pictoria Inc. are launching a new IP project called "Jigoku Kourin," which fuses Beppu Keirin (bicycle racing) with "Jigoku Meguri" (hell tours). With animation direction by Hiroko Utsumi and character design by INEMOUSE, the project aims for regional revitalization and co-creation with fans using cutting-edge technology.

AI Analysis

Frequently Asked Questions

Q: What is the main objective of the "Jigoku Kourin" project?: A: To create a new entertainment IP by merging Beppu Keirin and "Jigoku Meguri," utilizing cutting-edge technology to achieve regional revitalization and establish a co-creative economy with fans.
Q: Which creators are involved in the project?: A: Hiroko Utsumi is responsible for the original character concept, and INEMOUSE handles the character design, featuring a stellar production team.
Q: What is the significance of this project for Beppu City?: A: By merging unique tourism resources with entertainment, it aims to attract new tourists, revitalize local industries, and build a next-generation regional development model using digital technology.
Q: How can fans participate in the project?: A: Fans can engage with characters and participate through voice dramas, YouTube streaming, and "Oshaberi Experience" (chatting experience) events held locally.
Q: What technologies does Pictoria Inc. utilize?: A: They employ digital technologies such as AI and synthesized speech to provide real-time communication and immersive experiences, thereby enhancing IP value and deepening fan engagement.