Over 70% of People Who Felt Summer 2025 Was the Hottest on Record Were Not Sufficiently Comfortable with the Heat Countermeasure Goods Used This Year! Phiten Conducts "Extreme Heat Countermeasure Survey"!!
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AI Summary (NQ-processed)
Phiten Co., Ltd. conducted a survey on extreme heat countermeasures for summer 2025. Over 70% of respondents aged 20-50 felt it was the hottest summer on record and were not sufficiently comfortable with existing heat relief products. Reduced outings and increased utility costs were major impacts, and there is a demand for goods with long-lasting cooling effects.