Rise in 'Passive Home Cooking' Due to Rising Prices: About 40% Say 'Troublesome' or 'Obligation'; Nearly 50% Believe 'It's Not Cooking Unless Using Fire' — Rigid Definitions Undermine Enjoyment of Home Meals <Survey on Current State of Home Cooking Amid Price Hikes>
Key facts
- Rise in 'Passive Home Cooking' Due to Rising Prices: About 40% Say 'Troublesome' or 'Obligation'; Nearly 50% Believe 'It's Not Cooking Unless Using Fire' — Rigid Definitions Undermine Enjoyment of Home Meals <Survey on Current State of Home Cooking Amid Price Hikes>
- Panasonic conducted a survey revealing that about 60% of people are eating more at home due to rising prices, but nearly 40% now view cooking as 'troublesome' or an 'obligation'. Around half exclude appliance-based or processed food use from 'real cooking', while those embracing diverse cooking methods report higher satisfaction.
- Source: PR TIMES
- Date: Wed Jun 17 2026 00:00:02 GMT+0900 (Japan Standard Time)
Direct answer
Panasonic conducted a survey revealing that about 60% of people are eating more at home due to rising prices, but nearly 40% now view cooking as 'troublesome' or an 'obligation'. Around half exclude appliance-based or processed food use from 'real cooking', while those embracing diverse cooking methods report higher satisfaction.
- Citation
- Rise in 'Passive Home Cooking' Due to Rising Prices: About 40% Say 'Troublesome' or 'Obligation'; Nearly 50% Believe 'It's Not Cooking Unless Using Fire' — Rigid Definitions Undermine Enjoyment of Home Meals <Survey on Current State of Home Cooking Amid Price Hikes> (Wed Jun 17 2026 00:00:02 GMT+0900 (Japan Standard Time)), PR TIMES
- Source
- PR TIMES
- Date
- Wed Jun 17 2026 00:00:02 GMT+0900 (Japan Standard Time)
AI Summary (NQ-processed)
Panasonic conducted a survey revealing that about 60% of people are eating more at home due to rising prices, but nearly 40% now view cooking as 'troublesome' or an 'obligation'. Around half exclude appliance-based or processed food use from 'real cooking', while those embracing diverse cooking methods report higher satisfaction.
AI Analysis
Frequently Asked Questions
- Q: What is 'passive home cooking'?
- A: Cooking at home out of necessity for saving money, while feeling it is 'troublesome' or an 'obligation'.
- Q: What does 'diversity in cooking' mean?
- A: Broadening the definition of cooking to include appliance use, frozen food modifications, and meal kits.
- Q: How does using cooking appliances affect satisfaction?
- A: 63.1% feel home cooking is meaningful when using high-functionality appliances.
- Q: What products does Panasonic recommend?
- A: Steam Oven Microwave 'Bistro' and Auto Cooker 'Bistro' that support automated cooking.
- Q: Who was surveyed?
- A: 800 men and women nationwide, aged 20s–50s, who cook at home 3+ times a week.