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Laox Akihabara Main Store's "Toreca Mall" Specializing in Trading Cards to Expand within the Same Building Starting July Due to Popularity

Key facts

  • Laox Akihabara Main Store's "Toreca Mall" Specializing in Trading Cards to Expand within the Same Building Starting July Due to Popularity
  • Palette Group Co., Ltd. has decided to expand its trading card specialty mall "Toreca Mall" within the Laox Akihabara Main Store to a new space in the same building starting July 2026, following strong sales performance. "Toreca Mall," which already occupies approximately 190 tsubo (about 628 sqm) on B1F and 5F, has garnered immense support from trading card fans and collectors since its opening, exceeding 700 million yen in monthly total sales. This expansion is driven by customer traffic and sales growth significantly exceeding initial projections, aiming to further expand the trading card market in Akihabara and provide a more diverse customer experience. The expanded facility will enhance its integrated design for card buying/selling, battling, and event experiences, anticipating continued growth in visitors, particularly from domestic and international hobby enthusiasts. A key feature of this expansion is the simultaneous launch of "HAO Akihabara," a game corner focused on crane games, alongside multiple prominent card shops, expected to create synergistic effects.
  • Source: PR TIMES
  • Date: Fri Jun 12 2026 19:10:01 GMT+0900 (Japan Standard Time)

Direct answer

Palette Group Co., Ltd. has decided to expand its trading card specialty mall "Toreca Mall" within the Laox Akihabara Main Store to a new space in the same building starting July 2026, following strong sales performance. "Toreca Mall," which already occupies approximately 190 tsubo (about 628 sqm) on B1F and 5F, has garnered immense support from trading card fans and collectors since its opening, exceeding 700 million yen in monthly total sales. This expansion is driven by customer traffic and sales growth significantly exceeding initial projections, aiming to further expand the trading card market in Akihabara and provide a more diverse customer experience. The expanded facility will enhance its integrated design for card buying/selling, battling, and event experiences, anticipating continued growth in visitors, particularly from domestic and international hobby enthusiasts. A key feature of this expansion is the simultaneous launch of "HAO Akihabara," a game corner focused on crane games, alongside multiple prominent card shops, expected to create synergistic effects.

Citation
Laox Akihabara Main Store's "Toreca Mall" Specializing in Trading Cards to Expand within the Same Building Starting July Due to Popularity (Fri Jun 12 2026 19:10:01 GMT+0900 (Japan Standard Time)), PR TIMES
Source
PR TIMES
Date
Fri Jun 12 2026 19:10:01 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

Palette Group Co., Ltd. has decided to expand its trading card specialty mall "Toreca Mall" within the Laox Akihabara Main Store to a new space in the same building starting July 2026, following strong sales performance. "Toreca Mall," which already occupies approximately 190 tsubo (about 628 sqm) on B1F and 5F, has garnered immense support from trading card fans and collectors since its opening, exceeding 700 million yen in monthly total sales. This expansion is driven by customer traffic and sales growth significantly exceeding initial projections, aiming to further expand the trading card market in Akihabara and provide a more diverse customer experience. The expanded facility will enhance its integrated design for card buying/selling, battling, and event experiences, anticipating continued growth in visitors, particularly from domestic and international hobby enthusiasts. A key feature of this expansion is the simultaneous launch of "HAO Akihabara," a game corner focused on crane games, alongside multiple prominent card shops, expected to create synergistic effects.

AI Analysis

Frequently Asked Questions

Q: Why is Toreca Mall expanding?
A: To accommodate the strong sales and customer traffic exceeding expectations since its opening, aiming to provide a better experience and expand the market.
Q: What new features will Toreca Mall offer after expansion?
A: In addition to existing card trading and battling spaces, a game corner "HAO Akihabara" featuring crane games will be added, offering more diverse entertainment options.
Q: What kind of customers is Toreca Mall targeting?
A: It targets a wide range of customers, including dedicated trading card fans and collectors, as well as casual tourists and game enthusiasts.
Q: What role will Toreca Mall play in Akihabara?
A: As Akihabara's new "experiential play hub," it will provide an attractive entertainment space for visitors from Japan and abroad by integrating trading cards and games.
Q: How can I inquire about opening a store at Toreca Mall?
A: Contact the Vacant Lot Revenue Development Company (Contact: Takahashi, Phone: 03-4405-4584, Email: r.takahashi@palettegroup.co.jp) for detailed information about store openings.