Italian outdoor brand LA SPORTIVA (La Sportiva / Japan importer and distributor: Nippon Yohin Co., Ltd.) will open its first-ever shop-in-shop in Japan on Tuesday, June 30, 2026, at Ishii Sports Yodobashi Ikebukuro Store. The shop will feature a wide lineup of products across all categories—including footwear for mountain, hiking, approach, trail running, and climbing, as well as apparel and equipment—carefully curated to reflect the brand’s core identity. This marks LA SPORTIVA’s largest product offering in Japan to date. ■ Opening Commemoration: Limited-Time Gift Campaign Customers who purchase LA SPORTIVA products worth ¥15,000 or more (including tax) will receive a limited-edition LA SPORTIVA original tenugui hand towel as a gift, while supplies last. ■ Ishii Sports Yodobashi Ikebukuro Store Opening Date: Tuesday, June 30, 2026 Address: 6th Floor, 1-28-1 Minami-Ikebukuro, Toshima-ku, Tokyo Business Hours: 9:30–22:00 Regular Holidays: None Parking: 680 spaces available ■ Company Overview Founded in Italy in 1928, LA SPORTIVA is a comprehensive outdoor brand known for its high-quality mountaineering boots and other outdoor gear. Since 1969, Nippon Yohin Co., Ltd. has served as the exclusive importer and distributor in Japan, building a trusted partnership spanning over 50 years. Company Name: Nippon Yohin Co., Ltd. Headquarters: 2-21-7 Kita-Ueno, Taito-ku, Tokyo Representative: Yoshio Sato, President & CEO Established: June 16, 1951 Capital: 91.32 million yen Business Activities: Import and sale of sporting goods; planning and operation of sports-related events, and more Official Website: https://lasportiva.jp Instagram: https://instagram.com/lasportivajp/ Facebook: https://www.facebook.com/LaSportiva.Japan X: https://x.com/lasportiva_jp