In Sayama City, Saitama Prefecture, a "Manufacturing Town," We Visualize the "Invisible Food Infrastructure." Launching the "Recruitment Self-Sufficiency" Model to Unearth Dormant Local Workforce by Turning Delivery Trucks into Media.

Frequently Asked Questions

Q: What is the main objective of Nikkane Co., Ltd.'s "Moving Job Posting" project in Sayama City?

A: The main objective is to address the severe personnel shortage in the logistics industry by transforming delivery trucks into media to recruit local workers.

Q: How does the "Moving Job Posting" project utilize delivery trucks as a recruitment tool?

A: Delivery trucks are used as a point of contact with local residents, effectively turning them into mobile media for job postings.

Q: What are the two main challenges faced by the logistics industry in Sayama City that this project aims to address?

A: The project addresses the 2024 legal reforms imposing overtime work regulations and the increasing demand for welfare facilities due to an aging population.

Q: What is unique about Nikkane's delivery model to welfare and medical facilities?

A: The delivery model is characterized by "daytime operations only and no redeliveries," which are preemptive measures to resolve industry contradictions.

Q: Why is it difficult for B2B food distribution companies like Nikkane to recruit in Sayama City?

A: Recognition of B2B food distribution companies is remarkably low in Sayama City, a manufacturing hub, making traditional recruitment methods less effective.