Which region of Japan do these survey results apply to?

The survey targeted women nationwide, but the emphasis on 'location' likely strongly reflects the opinions of women working or living in major metropolitan areas like Tokyo, Osaka, and Nagoya.

Is there demand for 'women-only' facilities in regional cities as well?

Yes, the desire to exercise without worrying about the male gaze is a universal need, so the 'women-only' concept is likely to be attractive in regional cities as well.

Can these survey results be applied to fitness markets outside of Japan?

While 'accessibility' and 'a sense of security' are universal needs, priorities may differ due to cultural and urban structural differences. However, it can serve as a reference for considering marketing strategies for urban women.

AI News NQ Analysis

Approximately 88% of Women Find 'Women-Only' Exercise Facilities Appealing; 'Location (Accessibility)' Tops the List of Important Conditions

NQ Score 44/100

N1 Content Completeness 7

Key facts

Approximately 88% of Women Find 'Women-Only' Exercise Facilities Appealing; 'Location (Accessibility)' Tops the List of Important Conditions
According to a survey of 69 women nationwide conducted by NEXER Inc. and the women-only machine Pilates studio 'the SILK,' the most important factor when choosing an exercise facility is 'location (accessibility)' (55.1%). Furthermore, 88.4% of respondents find 'women-only' facilities appealing, citing reasons such as 'being able to concentrate without worrying about male gazes.' Additionally, 60.9% consider the convenience of being able to 'visit empty-handed,' which is useful after work, to be important.
Source: PR TIMES
Date: Wed May 27 2026 10:00:03 GMT+0900 (Japan Standard Time)

Direct answer

According to a survey of 69 women nationwide conducted by NEXER Inc. and the women-only machine Pilates studio 'the SILK,' the most important factor when choosing an exercise facility is 'location (accessibility)' (55.1%). Furthermore, 88.4% of respondents find 'women-only' facilities appealing, citing reasons such as 'being able to concentrate without worrying about male gazes.' Additionally, 60.9% consider the convenience of being able to 'visit empty-handed,' which is useful after work, to be important.

Citation: Approximately 88% of Women Find 'Women-Only' Exercise Facilities Appealing; 'Location (Accessibility)' Tops the List of Important Conditions (Wed May 27 2026 10:00:03 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Wed May 27 2026 10:00:03 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

According to a survey of 69 women nationwide conducted by NEXER Inc. and the women-only machine Pilates studio 'the SILK,' the most important factor when choosing an exercise facility is 'location (accessibility)' (55.1%). Furthermore, 88.4% of respondents find 'women-only' facilities appealing, citing reasons such as 'being able to concentrate without worrying about male gazes.' Additionally, 60.9% consider the convenience of being able to 'visit empty-handed,' which is useful after work, to be important.

AI Analysis

Frequently Asked Questions

Q: Which region of Japan do these survey results apply to?: A: The survey targeted women nationwide, but the emphasis on 'location' likely strongly reflects the opinions of women working or living in major metropolitan areas like Tokyo, Osaka, and Nagoya.
Q: Is there demand for 'women-only' facilities in regional cities as well?: A: Yes, the desire to exercise without worrying about the male gaze is a universal need, so the 'women-only' concept is likely to be attractive in regional cities as well.
Q: Can these survey results be applied to fitness markets outside of Japan?: A: While 'accessibility' and 'a sense of security' are universal needs, priorities may differ due to cultural and urban structural differences. However, it can serve as a reference for considering marketing strategies for urban women.