New Distribution System Launched with Miyazaki Producers
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Miyazaki Prefecture, despite its high agricultural productivity, faces challenges with insufficient sales channels and handling off-spec products. To address this, 'Miyatabi Fufu' and 'Nekonote Company Inc.' have launched a new e-commerce and distribution project in collaboration with producers. Producers can focus on 'producing,' while the operating side handles sales, promotion, and customer support under a success-fee model.