Focused on "Nighttime Economy" with increasing interest due to "Crowd Avoidance x Heatwave Countermeasures" - "Let's Go to Kyoto." Campaign "Green Colors Edition" Launches, Accepting Reservations for Related Plans from April 23 (Thursday)!
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JR Tokai has launched the "Soudana Kyoto, Iko." (Let's Go to Kyoto.) "Green Colors Edition" campaign, expanding nighttime tourism plans to avoid crowds and summer heat. Reservations for special tourism experience plans, including night illuminations at Shoren-in Temple and collaboration dinners with traditional Japanese restaurants, began on April 23.