Online Seminar [Held June 23 (Tue) 13:00] "The Current Challenges in Marketing Research, Part 3: Issues Surrounding Insights and Consumer Understanding"
Key facts
- Online Seminar [Held June 23 (Tue) 13:00] "The Current Challenges in Marketing Research, Part 3: Issues Surrounding Insights and Consumer Understanding"
- Nihon Information Inc. will hold a free online seminar on June 23, 2026, at 13:00, titled "The Current Challenges in Marketing Research, Part 3: Issues Surrounding Insights and Consumer Understanding." The seminar will feature Masayuki Hagiwara, Executive Fellow at transcosmos analytics Inc., as the speaker. It will discuss the importance of "insights" in capturing the essence of people beyond numbers amidst advancements in data and AI, and how to leverage them within organizations and for human resources.
- Source: PR TIMES
- Date: Fri Jun 12 2026 22:00:01 GMT+0900 (Japan Standard Time)
Direct answer
Nihon Information Inc. will hold a free online seminar on June 23, 2026, at 13:00, titled "The Current Challenges in Marketing Research, Part 3: Issues Surrounding Insights and Consumer Understanding." The seminar will feature Masayuki Hagiwara, Executive Fellow at transcosmos analytics Inc., as the speaker. It will discuss the importance of "insights" in capturing the essence of people beyond numbers amidst advancements in data and AI, and how to leverage them within organizations and for human resources.
- Citation
- Online Seminar [Held June 23 (Tue) 13:00] "The Current Challenges in Marketing Research, Part 3: Issues Surrounding Insights and Consumer Understanding" (Fri Jun 12 2026 22:00:01 GMT+0900 (Japan Standard Time)), PR TIMES
- Source
- PR TIMES
- Date
- Fri Jun 12 2026 22:00:01 GMT+0900 (Japan Standard Time)
AI Summary (NQ-processed)
Nihon Information Inc. will hold a free online seminar on June 23, 2026, at 13:00, titled "The Current Challenges in Marketing Research, Part 3: Issues Surrounding Insights and Consumer Understanding." The seminar will feature Masayuki Hagiwara, Executive Fellow at transcosmos analytics Inc., as the speaker. It will discuss the importance of "insights" in capturing the essence of people beyond numbers amidst advancements in data and AI, and how to leverage them within organizations and for human resources.
AI Analysis
Frequently Asked Questions
- Q: What kind of challenges will this seminar discuss?
- A: It will discuss challenges in the evolving marketing research landscape due to digitalization and AI advancements, such as securing survey respondents, data quality, and the question of whether consumers are truly understood.
- Q: What specifically does "insight" refer to?
- A: It refers to a fundamental understanding of consumers' deep psychology and behavior that cannot be captured by data or AI alone. Capturing the human aspects behind the numbers is crucial.
- Q: What can participants gain from attending the seminar?
- A: Participants can learn diverse approaches to generating insights and methods to leverage them for organizations and human resources. They will also understand the latest trends in marketing research.
- Q: Who is the speaker, Masayuki Hagiwara?
- A: He is an Executive Fellow at transcosmos analytics Inc. and an expert who has led the research industry for many years. He also has experience lecturing at Aoyama Business School and Waseda Business School.
- Q: Is it permissible to record or audio record the seminar?
- A: No, reproduction or secondary use of seminar materials and broadcast video, including recording, audio recording, and photography, is strictly prohibited.