From B2B (Business to Business) to B2H (Business to Human): Momentum Japan Proposes a New Concept in B2B Communication
NQ Score
44/100
N1 Content Completeness
4
AI Summary (NQ-processed)
Momentum Japan advocates for a new concept in B2B communication, 'B2H (Business to Human).' It emphasizes the importance of an approach that values empathy, treating the business counterpart as a 'human' with emotions.